In-depth Analysis Report
Song Jin-woo, M.D. Head Director Analysis
Dareum Plastic Surgery rejects 'factory-type' plastic surgery, offering customized medical treatment tailored to individual characteristics.
Led by Dr. Song Jin-woo (Nose, Facial Contouring) and Dr. Moon Yu-jin (Eyes, Anti-aging), both highly experienced specialists collaborate.
Dr. Song Jin-woo is a board-certified plastic surgeon with deep expertise in Rhinoplasty and complex revision surgeries.
Operates with real-name medical treatment (no shadow doctors), CCTVs in operating rooms, and a resident anesthesiologist.
Dareum Plastic Surgery is located on the 10th floor of the IS Tower on Teheran-ro, between Gangnam Station and Sinnonhyeon Station in Seoul, the center of Korean plastic surgery.
Opened around 2018, it functions as a small-to-medium-sized clinic focused on patient-centric care rather than a large-scale hospital.
The hospital name 'Dareum' implies "finding my own unique beauty that is different from others" and the medical team's dedication to creating "1% difference in detail."
This philosophy rejects uniform plastic surgery (the 'Gangnam Beauty' style) and pursues results that harmonize with each patient's original facial features.
Specializing in Rhinoplasty & Facial Contouring
Specializing in Eye Surgery & Anti-aging
Dareum Plastic Surgery adopts a 'selection and concentration' strategy focusing on nose and eye surgeries and related revision surgeries, rather than department-store-style medical treatment.
A surgical method shaping the nasal bridge and tip using only autologous tissues (septal cartilage, ear cartilage, autologous dermis, rib cartilage, etc.), avoiding artificial implants.
Offers high reliability in revision surgery to correct issues like contracted noses, warped implants, and inflammation from previous surgical failures.
A surgical method that minimizes artificial incision scars, inducing natural adhesion between tissues to create double eyelids that look innate and harmonious.
Targets not only middle-aged but also young individuals concerned about dark circles, focusing on improving a tired-looking impression and restoring a refreshed appearance.
CCTVs are installed in the operating room to resolve anxieties about substitute surgery ("shadow doctors"), a crucial factor for patients in recent Korean medical community.
An anesthesiology and pain medicine specialist resides on-site to prepare for emergencies during surgery and continuously monitor the patient's vital signs.
A transparent system where the director who consulted with the patient is directly in charge of all aspects, from surgery to post-operative checks.
The operating surgeon directly conducts lengthy consultations, accurately identifying patient needs and clearly explaining surgical limitations, rather than relying on consultation managers.
Comprehensive aftercare programs, including swelling laser and scar management, are provided. Communication channels like KakaoTalk are available for post-surgery inquiries.
Dominant reviews highlight natural enhancements, where patients look prettier without obvious signs of surgery. High satisfaction among those valuing facial harmony over flashy changes.
Many appreciate that unnecessary surgeries are not recommended, and realistic outcomes are openly discussed. Dr. Song Jin-woo's consultation is frequently praised as professional and meticulous.
The availability of CCTV footage and a resident anesthesiologist provides a significant sense of psychological stability and trust for patients.
Patients desiring dramatic, flashy changes may find the results too subtle or lacking in significant transformation. "It's so natural that no one knows I had surgery" can sometimes be a cause for dissatisfaction.
Due to thorough and meticulous consultations, even with a reservation, waiting times can be perceived as long.
Surgery costs are generally higher compared to 'factory-type' hospitals. However, this is largely accepted by patients as a fair price for customized surgery and robust safety measures.
Dareum Plastic Surgery can be defined as a medical institution pursuing "faithful to the basics, safe and natural plastic surgery." Representative Director Dr. Song Jin-woo is solidifying his position, especially in no-implant rhinoplasty and revision surgery, based on academic knowledge and clinical experience accumulated through university hospitals and large plastic surgery clinics.
Prioritizes patient well-being with robust safety protocols, including real-name treatment, resident anesthesiologists, and operating room CCTVs.
Focuses on enhancing individual beauty without artificiality, aligning with the philosophy of finding one's unique, natural aesthetic.
Offers advanced solutions for complex re-operations, particularly in rhinoplasty, backed by extensive academic and clinical experience.
In conclusion, Dareum Plastic Surgery is evaluated as one of the hospitals representing the trend of valuing 'qualitative growth' and 'patient safety' in the mature stage of the Korean plastic surgery market.