Analysis Report

Woori Plastic Surgery

임평진 대표원장 심층 분석

Facial Contouring Safety System Elite Surgeon

개요

Institution Overview

Woori Plastic Surgery is a large plastic surgery clinic located in Teheran-ro, Gangnam-gu, Seoul (near Seolleung Station), featuring a specialized medical staff system by field and resident anesthesiologists.

Head Surgeon Lim Pyeong-jin

A graduate of Seoul National University College of Medicine who served as a plastic surgery specialist and outpatient professor at Asan Medical Center in Seoul, known as an authority in facial contouring and orthognathic surgery.

Key Procedures

Facial contouring surgeries such as 3D cheekbone reduction and square jaw reduction, along with specialized anti-aging procedures like 'Eye-Forehead Lift' are key competitive advantages.

Safety System

To resolve anxiety about ghost surgery, they actively market real-name systems, CCTV operation, and emergency safety management systems (UPS, Dantrolene possession, etc.).

원장 프로필

Head Surgeon Lim Pyeong-jin

Head Surgeon Lim Pyeong-jin

A graduate of Seoul National University College of Medicine, Dr. Lim Pyeong-jin is an authority in facial contouring and orthognathic surgery, with a philosophy emphasizing functional safety and aesthetic balance.

Education and Board Certification

  • Graduated from Seoul National University College of Medicine.
  • Master's degree from University of Ulsan College of Medicine.
  • Internship and residency at Asan Medical Center, obtaining board certification in plastic surgery.

Major Career and Academic Activities

  • Outpatient Professor, Department of Plastic Surgery, Asan Medical Center.
  • Former Chief of Plastic Surgery, Ulsan University Hospital.
  • Former Director, Wiz Plastic Surgery.
  • Current Representative Director, Woori Plastic Surgery.
  • Active member of the Korean Society of Plastic and Reconstructive Surgeons, Korean Society for Aesthetic Plastic Surgery, and Korean Cleft Palate-Craniofacial Association.

Specialized Fields and Philosophy

Dr. Lim's main fields are Facial Contouring and Rhinoplasty, particularly high-difficulty bone surgeries like cheekbone reduction, square jaw surgery, and genioplasty. He advocates "promising the best procedure with know-how accumulated through years of facial contouring surgery," emphasizing the balance between functional safety and aesthetic improvement.

병원 정보

Hospital Overview and Location

Woori Plastic Surgery is located at Vision Tower, 312 Teheran-ro, Gangnam-gu, Seoul, near Exit 4 of Seolleung Station, ensuring excellent accessibility.

The hospital operates across multiple floors for specialized services:

  • 3rd Floor: Research Center
  • 5th Floor: Sleep Surgery Center
  • 7th Floor: General Anesthesia Surgery Center
  • 11th Floor: Beauty Clinic
  • 16th Floor: Consulting Center
  • 17th Floor: Treatment Center

Medical Staff Composition and Cooperative System

Woori Plastic Surgery is a large clinic with approximately 10 to 13 resident specialists by field.

  • **Joint Representative Director System:** Directors with distinct sub-specialties like Kang Byung-soo (Eyes/Lifting/Breast), Kim Sung-chan (Eyes/Breast), and Lim Pyeong-jin (Contouring/Nose) collaborate effectively.
  • **Resident Anesthesiologists:** Specialists such as Directors Lee Young-rong and Kang Ju-eun reside in the hospital, overseeing anesthesia safety throughout the entire surgical process, a critical safety factor for patients.

Medical Departments and Center Operations

The hospital operates segmented medical subjects to enhance professionalism:

  • **Facial Contouring/Orthognathic Center:** Led by Dr. Lim Pyeong-jin (Cheekbone, Square Jaw, Chin Tip).
  • **Eye/Nose Surgery Center:** Ptosis correction, Canthoplasty, Nose revision, etc.
  • **Breast/Body Center:** Breast augmentation/reduction, Liposuction, Abdominoplasty.
  • **Anti-aging/Lifting Center:** Facelift, Mini facelift, Eye-Forehead lift.
  • **Men's Plastic Surgery & Petit Clinic:** Men-only surgery and non-surgical treatments like Botox and fillers.

주요 시술

3D Facial Contouring Surgery

3D Cheekbone Reduction

Involves incisions inside the mouth and sideburns to reduce 45-degree and side cheekbones simultaneously. Bone is rotated and moved for a three-dimensional effect, with double fixation techniques to prevent nonunion and sagging.

3D Square Jaw Reduction

A 'long curved resection' from the jawbone under the ear to the front chin prevents secondary angles. Cortical bone resection and masseter muscle reduction are performed to maximize frontal effect.

Eye-Forehead Lift (Anti-aging)

Concept

Combines forehead lifting and eyelid correction by resecting the corrugator muscle and widening dissection to the eyebrow bone, improving forehead wrinkles and drooping eyelids simultaneously.

Advantages

Utilizes an endoscope to solve the root cause while preserving nerves, extending the duration of the effect and lowering the recurrence rate compared to general forehead lifts.

Safety and Anesthesia Systems

1:1 Dedicated Anesthesia System

An anesthesiology specialist exclusively monitors the patient from pre-operative consultation to recovery.

Emergency Safety Equipment

University hospital-level safety with 'Dantrolene' (malignant hyperthermia agent), UPS, cardiac defibrillators, and emergency kits.

Real-Name System and CCTV

Surgical real-name system implemented to prevent shadow doctors, with a system allowing patients to check the surgical process upon request.

평판 분석

Positive Evaluations

  • High Accessibility and Systematic System

    Numerous reviews and high ratings (9.2~9.6/10) on cosmetic medical information apps like Gangnam Unni and Yeoshin Ticket. Patients positively evaluate the clinic's location, cleanliness, and systematic consultation process.

  • Natural Results

    In reviews of Dr. Lim Pyeong-jin's facial contouring surgeries, satisfaction is high among patients who prefer "natural lines that are not excessive."

  • Quality of Consultation

    There are comments that not only the consultation managers but also the surgeon himself honestly explains bone structure and surgical limitations.

Negative Evaluations and Concerns

  • Wait Times

    Due to the nature of a large hospital, complaints about long wait times even with reservations are raised.

  • Factory-type Hospital Image

    Since it is a large hospital attracting many medical staff and patients, some patients express concerns about receiving a mechanical 'factory-type' feeling rather than attentive care.

  • General Anxiety about Ghost Surgery (Shadow Doctors)

    While definitive evidence directly linking Woori Plastic Surgery to ghost surgery incidents was not found, patients tend to constantly inquire and verify this due to distrust in large Gangnam plastic surgery clinics in general. The hospital actively promotes CCTV installation and the real-name system in response to this.

Fact Check Regarding Medical Accidents

News related to medical accidents (deaths, etc.) in Gangnam's 'W Plastic Surgery' or 'G Plastic Surgery' around 2014-2015 can be found, but these often refer to specific hospitals, so it is difficult to conclude there is a direct connection to Woori Plastic Surgery. However, there is a possibility that patients may be confused due to issues at hospitals where Dr. Lim Pyeong-jin previously worked or hospitals with similar initials. Currently, Woori Plastic Surgery is pursuing a strategy of building trust by presenting concrete safety systems (Dantrolene, UPS, etc.) rather than claiming an 'accident-free' title.

결론 및 종합 제언

Woori Plastic Surgery demonstrates the archetype of a 'systematized large hospital' in the Gangnam plastic surgery market. Head Surgeon Lim Pyeong-jin is analyzed as a specialist who followed an elite course from Seoul National University College of Medicine and Asan Medical Center, pursuing stable techniques and natural results in the field of facial contouring.

01

Professionalism

Dedicated medical staff for each field (contouring, eyes, nose, breast, etc.) are clearly distinguished, allowing for specialized treatment.

02

Safety

Efforts are made to alleviate patient anxiety by having resident anesthesiologists and university hospital-level emergency systems.

03

Convenience

It provides excellent accessibility and a one-stop medical system, but long wait times are a part that must be accepted.

Suggestions for Patients

For patients considering surgery with Dr. Lim Pyeong-jin, it is important to check if his tendency to pursue 'naturalness' aligns with their own aesthetic standards. Additionally, due to the nature of a large hospital, clearly communicating one's needs during consultation and securing a communication channel with the medical staff during post-operative care will be ways to increase satisfaction. Rather than vague anxiety about ghost surgery, it is practically helpful to check in advance whether the hospital allows CCTV observation or implements a surgical real-name system.