Analysis Report
Ko Dae-woo Representative Director In-depth Analysis
Planew Clinic is a dermatology and plastic surgery clinic located near Gangnam Station in Seocho-gu, Seoul. It adopted a brand name combining 'Plan' and 'New' to aim for new beauty through systematic design.
Led by Representative Director Ko Dae-woo (graduated from Yonsei University College of Medicine), it operates as a three-doctor system including Director Yeo Seung-yeon and Director Park Ji-soo. The representative director possesses extensive clinical experience from large network hospitals (Lienjang, Muse, Tatoa).
Avoiding factory-style procedures, it provides high-end medical services by operating '1:1 Custom Plans' and 'Private Single Treatment Rooms'. In particular, it performs procedures based on precise diagnosis by introducing a 3D facial analysis system.
Specialized in anti-aging and volumizing procedures such as Juvelook Volume, Ulthera, Titanium Lifting, and Onda Lifting, emphasizing 'Layering' technology and design rather than simple injection.
Representative Director Ko Dae-woo is the founder and main doctor of Planew Clinic, who established the current treatment system based on vast clinical data accumulated at major large network hospitals in Korea.
Education:
Graduated from Yonsei University College of Medicine
Major Career:
Academic Activities:
A notable point in Director Ko Dae-woo's history is his experience working in top-tier large network hospitals in Korea (systems often called factory-type hospitals) such as 'Lienjang' and 'Muse'. It is analyzed that Director Ko Dae-woo based his practice on these large hospital experiences but sought differentiation at Planew Clinic by breaking away from the 'mechanical treatment' which is a disadvantage of large hospitals, and aiming for 'private custom treatment'.
Planew Clinic has two other directors practicing alongside Representative Director Ko Dae-woo, enabling collaboration by specialized field.
Director Yeo Seung-yeon:
Graduated from Soonchunhyang University College of Medicine and served as Director at Muse Clinic Gangnam and Beauty & Young Clinic Sinsa. She is active as a regular member of the Korean Academy of Aesthetic Surgery.
Director Park Ji-soo:
Graduated from Ewha Womans University College of Medicine and served as Director at Delphic Clinic and Muse Clinic Gangnam.
A characteristic feature is that all medical staff share the experience of working at 'Muse Clinic Gangnam Branch'. This suggests the possibility that the medical staff work well together and treatment protocols are unified, interpreted as an attempt to combine the efficient system of a large hospital with the delicacy of a private clinic.
The name Planew Clinic implies a portmanteau of 'Plan' and 'New'. This embodies the medical philosophy of establishing a long-term and systematic beauty plan by analyzing each patient's skin condition and degree of aging, going beyond simple one-time procedures. The hospital's slogans, "Planning Beauty" and "Beauty Completed with Trust," demonstrate the clinic's direction of pursuing predictable changes and sustainable results.
Planew Clinic is located on the 4th floor of Hongu Building 2, 22 Seocho-daero 78-gil, Seocho-gu, Seoul, the center of aesthetic medicine in Korea. It secures high accessibility by being located a 1-minute walk from Exit 6 of Gangnam Station on Subway Line 2 and the Shinbundang Line, suggesting that it mainly targets office workers in the Gangnam area and medical tourists.
One of the biggest features of Planew Clinic is the privatization of all procedure spaces. Unlike many dermatology clinics in the Gangnam area that operate multi-bed rooms, Planew Clinic operates private rooms to protect patient privacy and ensure comfort. This provides psychological stability during the procedure process and creates an environment where the medical staff can fully concentrate on one patient.
For accurate diagnosis, advanced diagnostic equipment beyond visual inspection is utilized.
Planew Clinic advocates 'High-end' and possesses numerous original lifting devices.
Planew Clinic emphasizes 'design' and 'combined procedures' rather than simple device treatments. The major procedure categories are as follows.
This is one of Representative Director Ko Dae-woo's main fields, with particularly high awareness for 'Juvelook Volume' procedures.
In addition to Juvelook, various collagen generation stimulators such as Ultracol (PDO component) and Sculptra (PLLA component) are available to selectively apply products suitable for the patient's skin type.
Lifting equipment utilizing various energy sources is possessed to implement lifting customized by skin layer.
A lifting procedure using microwaves, utilizing 3mm and 7mm handpieces to simultaneously perform elasticity improvement in the dermis layer and decomposition of unnecessary fat in the fat layer (facial contouring). It is characterized by low pain and immediate effects.
A procedure that irradiates 3 wavelengths simultaneously to achieve lifting, tightening, and brightening effects at once, highly popular among patients with important schedules ahead.
Gold standard equipment for ultrasonic (HIFU) and radiofrequency (RF) lifting; Planew Clinic maximizes effects through precise shot count distribution and design.
By combining Potenza, a micro-needle RF device, and picosecond lasers, it induces improvement in acne scars, pore reduction, and skin texture. Combined procedures with Juvelook skin boosters are mainly performed to enhance regeneration effects.
Synthesizing data from major aesthetic medical information platforms (Gangnam Unni, Goddess Ticket, Modoodoc), Planew Clinic maintains high ratings (9.3~9.8 out of 10).
"Unlike factory-type hospitals, the director looks at the face meticulously and designs it directly" and "They do not recommend unnecessary procedures" are dominant. This shows that the 'Custom Plan' aimed for by Director Ko Dae-woo is actually being implemented in the treatment field.
There is much positive feedback regarding the separation of waiting rooms and treatment rooms, and receiving treatment in single rooms, such as "Feeling of being treated well" and "Comfortable".
In injection procedures such as Juvelook Volume or fillers specifically, technical satisfaction is high with comments like "Little bruising," "Fast and accurate hands," and "Filled naturally".
The proportion of reviews verified by actual payment is higher than marketing posts, and many patients express intention to revisit. Reviews for Juvelook and skin booster procedures are overwhelmingly numerous, indicating it has established itself as the hospital's signature procedure.
Due to the nature of popular hospitals, reservations are essential, and the fact that waiting times may occur due to meticulous counseling is a factor to consider before visiting.
The price range may be formed somewhat higher than ultra-low-cost factory-type hospitals, but this appears to reflect the premium of private facilities, genuine product/quantity principles, and direct treatment by the representative director. (Specific prices fluctuate depending on events and periods)
Planew Clinic and Representative Director Ko Dae-woo can be defined as "a combination of extensive clinical experience from large hospitals and the delicate service of private clinics."
Representative Director Ko Dae-woo comes from large hospitals with tens of thousands of procedure cases and possesses the ability to cope with various side effects and procedure know-how.
To overcome the limitations of the 'factory-type' system, the quality of medical service was improved by introducing single-room operations, 3D precision diagnosis, and 1:1 custom design.
It is a hospital suitable for a customer base that values procedure quality, safety, and a private environment rather than low prices.
It shows strength in the fields of anti-aging (lifting) and volumizing (Juvelook, filler), and holds a treatment philosophy pursuing natural beauty in particular.
This report was written by synthesizing public web data, official hospital information, and reviews from medical information platforms, and actual treatment content and satisfaction may vary depending on the individual's condition upon actual visit.