Analysis Report

Ryan Plastic Surgery

Dr. Choi Sang-mun 대표원장 심층 분석

Breast Surgery Motiva KOL One-Day System

Key Points

Specialized Focus

Ryan Plastic Surgery (Ryan PS) is a specialized medical institution in Gangnam, Seoul, primarily focused on breast augmentation and reconstruction. It operates under a "1-person doctor system" led by Dr. Choi Sang-mun.

Director's Expertise

Dr. Choi Sang-mun is a board-certified plastic surgeon with a Ph.D. from Yonsei University. He holds significant international credentials, including fellowships at Vanderbilt University and training in Spain, and serves as a Global Key Opinion Leader (KOL) for Motiva implants.

Technical Methodology

The clinic is renowned for its "One-Day Breast Surgery" and "No-Touch Technique," utilizing high-resolution endoscopy and specific funneling tools to minimize tissue damage and recovery time.

Safety Infrastructure

Unlike many private clinics, Ryan PS maintains a resident board-certified anesthesiologist (Dr. Han Song-wook), enhancing intraoperative safety.

Institutional Overview

Ryan Plastic Surgery (Korean: 라이안성형외과의원) has established itself as a boutique medical facility in the competitive Gangnam district, distinguishing itself through hyper-specialization in breast surgery rather than offering a broad spectrum of general plastic surgery procedures.

Location and Facility

The clinic is strategically located in Seocho-dong, Seocho-gu, Seoul, accessible via Gangnam Station and Sinnonhyeon Station. The facility is designed to support the clinic's "One-Day" surgical philosophy, featuring dedicated recovery rooms, high-tech consultation suites equipped with 3D simulation technology, and operating theaters designed for sterility and safety.

Operational Philosophy: The 1-Person System

A defining characteristic of Ryan PS is its adherence to a "1-Person Doctor System" (1인 체제). This operational model ensures that Dr. Choi Sang-mun personally handles the entire patient journey—from the initial consultation and design to the surgical execution and post-operative care. This approach is often marketed as a counter-narrative to "shadow doctor" practices, thereby aiming to build higher trust and accountability with patients.

Safety and Anesthesiology

Safety protocols are a central pillar of the clinic's infrastructure. Ryan PS employs a board-certified specialist in Anesthesiology and Pain Medicine, Dr. Han Song-wook, who is resident at the hospital. This is a critical differentiator in the Korean plastic surgery market. The presence of a resident specialist allows for real-time monitoring of patient vitals during sedation and general anesthesia, significantly mitigating surgical risks. Additionally, the clinic is equipped with CCTV in operating rooms to ensure transparency.

Hospital at a Glance

  • Location: Seocho-dong, Seocho-gu, Seoul
  • Specialization: Breast Augmentation & Reconstruction
  • System: 1-Person Doctor System
  • Anesthesiologist: Resident Board-Certified Specialist
  • Key Techniques: One-Day Surgery, No-Touch Technique, HD Endoscopy, Hybrid Breast Surgery
  • Implants: Motiva (Preservé), Mentor Xtra, Sebbin
  • Safety: CCTV in ORs, Real-time monitoring

"A boutique medical facility distinguishing itself through hyper-specialization in breast surgery."

Profile of Representative Director: Dr. Choi Sang-mun

Dr. Choi Sang-mun (최상문) is the central figure of Ryan Plastic Surgery. His academic background and career trajectory demonstrate a blend of rigorous domestic training and specialized international fellowships.

Academic Background and Certifications

  • Education: Ph.D. in Medicine from Yonsei University.
  • Certification: Board-certified Plastic Surgery Specialist in South Korea.
  • Academic Memberships: Korean Society of Plastic and Reconstructive Surgeons (KSPRS), American Society of Plastic Surgeons (ASPS), International Society of Aesthetic Plastic Surgery (ISAPS).

International Training and Fellowships

  • Vanderbilt University (USA): Completed a fellowship in burn and reconstruction surgery.
  • European Training: Trained under Dr. Javier de Benito in Barcelona, Spain.
  • Additional Training: University of Palermo in Italy (2012), AOCMF (craniomaxillofacial) course (2011).

Industry Leadership: Motiva Global KOL

Dr. Choi is recognized as a "Key Opinion Leader" (KOL) for Motiva, a leading global breast implant manufacturer. He has been selected as a Global KOL for consecutive years.

This role involves academic presentations, training other surgeons, and conducting clinical research. This status indicates that he is not merely a user of the product but an authority on its surgical application, often hosting international surgeons for technical exchanges and live surgery observations.

"His expertise is bolstered by significant international exposure, which has influenced his surgical techniques and aesthetic philosophy."

Clinical Specialization and Major Procedures

Ryan Plastic Surgery focuses almost exclusively on breast augmentation, reconstruction, and correction. This specialization allows for the refinement of specific workflows and techniques designed to optimize results and recovery.

The "One-Day Breast Surgery" System

The clinic markets a "One-Day" system, which claims to allow patients to return to daily life rapidly, often without hospitalization. This is achieved through the "No-Touch Technique" and "Tume-Technique".

  • No-Touch Technique: Involves using a Keller Funnel to insert the implant without it touching the skin or the surgeon's gloves, reducing infection risk and trauma.
  • HD Endoscopy: High-definition endoscopy allows for precise dissection of the breast pocket, minimizing bleeding and tissue damage, which correlates with reduced pain and faster recovery.

Hybrid Breast Surgery

Dr. Choi employs a "Hybrid" approach, which combines the insertion of a breast implant with autologous fat grafting.

  • Indication: Particularly beneficial for patients with thin skin or insufficient soft tissue coverage (e.g., "bird breast" or very low BMI).
  • Benefit: The fat graft provides additional coverage over the implant, softening the tactile feel and creating a more natural cleavage line, reducing the "rippling" effect.

Implant Selection and Customization

The clinic utilizes a range of premium implants, tailoring the choice to the patient's anatomy and budget.

  • Motiva: A major provider of Motiva implants, including the latest "Motiva Preservé" line.
  • Mentor Xtra & MemoryGel: Used for patients requiring specific projection or firmness profiles.
  • Sebbin: Another option offered, often noted for its cost-effectiveness and softness.
  • 3D Fitting: Utilizes 3D simulation technology to predict outcomes and help patients visualize size and shape before surgery.

Market Reputation and Patient Sentiment

Analyzing the reputation of Ryan Plastic Surgery requires a multi-faceted approach, looking at verified reviews, industry standing, and patient feedback on various platforms.

Positive Sentiment

  • Surgical Outcomes

    Many reviews highlight natural shapes (avoiding the "bowl" look) and satisfactory tactile feel (softness) developing within 1 to 3 months post-op.

  • Recovery

    Patients frequently corroborate the "One-Day" claim, noting minimal pain and the ability to return to work or daily activities quickly.

  • Professionalism

    Dr. Choi is often described as detailed and professional during the surgical process. The staff is generally praised for kindness.

Critical/Mixed Sentiment (Considerations)

  • Consultation Style

    Some reviews on platforms like *Sungyesa* indicate that consultation experiences can vary. While many find Dr. Choi professional, some users felt the consultation was brief or that the aesthetic recommendations differed from their initial desires.

  • Cost

    The clinic is perceived as having a higher price point, particularly for premium procedures like Motiva Preservé.

Global Reach (K-Plastic Surgery)

Ryan Plastic Surgery actively targets the international market. The clinic has treated patients from Japan, Vietnam, the US, and Europe. They offer remote consultation services using AI and 3D simulation for overseas patients who cannot visit for a preliminary consultation.

Conclusion

Ryan Plastic Surgery, under the leadership of Dr. Choi Sang-mun, represents a highly specialized segment of the Korean aesthetic medical market.

Strengths

  • Hyper-Specialization

    The clinic's singular focus on breast surgery allows for high proficiency and optimized workflows.

  • Medical Authority

    Dr. Choi's credentials (Ph.D., Vanderbilt fellowship, Motiva KOL) provide a strong foundation of trust and technical capability.

  • Safety Standards

    The presence of a resident anesthesiologist (Dr. Han Song-wook) and adherence to a 1-person doctor system address critical patient safety concerns.

  • Advanced Technology

    Adoption of 3D simulation, HD endoscopy, and the latest implants (Preservé) keeps the clinic at the forefront of industry trends.

Considerations

  • Cost

    The clinic operates at a premium price point, which may be a barrier for some patients but serves as a filter for those seeking high-end services.

  • Consultation Dynamics

    While surgical outcomes are highly rated, prospective patients should be prepared for a professional, perhaps clinical, consultation style that prioritizes medical measurements and realistic outcomes over purely emotional affirmation.

"Ryan Plastic Surgery is a top-tier option for patients prioritizing safety, surgeon expertise, and advanced implant technology in the field of breast aesthetics, provided they are comfortable with the premium pricing structure."

#BreastAugmentation #DrChoiSangMun #MotivaKOL