UE Plastic Surgery · Dr. Lee Yu-jeong Analysis Report

Key Insights

Boutique & Personalized Care

UE Plastic Surgery (유이성형외과의원) is a boutique aesthetic clinic in Sinsa-dong, Gangnam, Seoul, focusing on personalized care rather than factory-style operations.

Expert Leadership

Led by Dr. Lee Yu-jeong, a board-certified plastic surgeon with over 13 years of experience, formerly a director at the renowned Banobagi Plastic Surgery.

Specialized Clinical Focus

The clinic specializes in Anti-aging (Lifting), Eye Surgery, and Nose Surgery, utilizing both surgical methods and high-end non-invasive devices.

"Uniquely Yours" Philosophy

Emphasizes preserving individual identity and natural beauty. Dr. Lee, as a female specialist, offers empathetic, detailed consultations.

2. Representative Director: Dr. Lee Yu-jeong (이유정)

Dr. Lee Yu-jeong, Founder and Representative Director

Dr. Lee Yu-jeong is the founder and representative director of UE Plastic Surgery. Her career illustrates a shift from high-volume surgery at a major hospital to a focused, personalized practice.

Academic Background and Credentials

Dr. Lee is a board-certified Plastic Surgery Specialist, a qualification held by a minority of practitioners in the aesthetic field in Korea.

**Education:** M.D., Ajou University School of Medicine; M.S., Ajou University Graduate School of Medicine.
**Training:** Completed internship and residency in Plastic Surgery at Ajou University Hospital.

Professional Experience

**Former Director at Banobagi Plastic Surgery:** Before founding UE, Dr. Lee served as a director at Banobagi Plastic Surgery, one of Korea's largest and most famous plastic surgery hospitals. Her tenure provided extensive clinical experience in a wide variety of cases, including complex surgeries.
**Current Role:** Representative Director, UE Plastic Surgery.

Medical Philosophy

Dr. Lee's motivation for opening an independent practice is to overcome the limitations of large hospital systems. Her goal is to provide "true custom treatment" that considers not just the face, but the patient's age, lifestyle, and emotions.

**Female Surgeon Advantage:** She emphasizes her ability to empathize with female patients regarding aging and appearance anxiety, positioning herself as a doctor who understands "delicate concerns."

Professional Memberships

Member, Korean Society of Plastic and Reconstructive Surgeons (KSPRS).
Member, Korean Society for Aesthetic Plastic Surgery (KSAPS).
Member, Korean Association of Plastic Surgeons.

1. Introduction and Hospital Overview

Location and Accessibility

The clinic is strategically situated in Sinsa-dong, a primary hub for aesthetic medicine in Korea.

**Address:** 16th Floor, Sinsa Mi Tower, 616 Gangnam-daero, Gangnam-gu, Seoul.
**Transportation:** Directly accessible from Sinsa Station (Line 3 and Shinbundang Line), Exit 6.
**Operating Hours:**
- Weekdays: 10:00 AM – 7:00 PM
- Saturdays: 09:30 AM – 3:30 PM
- Sundays/Public Holidays: Closed

Brand Identity and Philosophy

The name "UE" is derived from "You" and "Unique," reflected in the slogan "Uniquely Yours."

**Patient-Centric Model:** Emphasizes a **1:1 responsible care system** where Dr. Lee Yu-jeong personally handles consultation, design, surgery, and post-operative care, preventing "shadow doctoring."
**Interior and Atmosphere:** Designed to be private and comfortable, featuring 1-person treatment rooms to ensure patient privacy.

"UE Plastic Surgery distinguishes itself through a philosophy that rejects mass-production surgery in favor of a 'boutique' medical experience."

3. Clinical Specializations and Major Procedures

UE Plastic Surgery focuses on Anti-aging (Lifting), Eye Surgery, and Nose Surgery, complemented by a strong portfolio of Petit (Non-surgical) procedures.

Anti-Aging and Lifting

Offers a comprehensive "Hybrid Lifting" approach, combining surgical and non-surgical modalities.

Surgical Lifting

Face Lift (Ahn-myeon Geo-sang)
Mini SMAS Lift
Neck Lift & Brow Lift
Sub-brow Lift (Eye Brow Lift)

Device-Based Lifting (Non-Surgical)

Emface (RF + HIFES for muscle toning)
Ulthera Prime (HIFU for deep tissue lifting)
Thermage FLX (Monopolar RF for skin tightening)
Double Tite (RF microneedling + drug delivery)
Thread Lifting (Mint Lift threads)

Eye Surgery (Blepharoplasty)

Dr. Lee has extensive experience in eye surgery, from aesthetic enhancements to functional corrections.

Natural adhesion (non-incisional)
Incisional method
Ptosis correction
Canthoplasty (Epicanthoplasty, Lateral, Dual)
Lower Blepharoplasty (Eye bag removal/repositioning)

Known for "natural" and "refined" results (In-Out lines) rather than overly flashy looks.

Nose Surgery (Rhinoplasty)

Performs primary and revision rhinoplasty, addressing various concerns. Aims for a "fancy yet natural" balance.

Focus Areas

Low bridges
Bulbous tips
Humps correction

Petit and Skin Procedures

Skin Boosters: Rejuran Healer, Juvelook, Skinvive (for hydration)
LDM (Local Dynamic Micro-massage): For skin regeneration and post-op recovery.
Hyperbaric Oxygen Therapy: Premium post-op care to accelerate healing.

Technological Infrastructure

The clinic utilizes **Vectra 3D Simulation** for precise surgical planning and realistic expectation setting. They also emphasize safety protocols, including the "Representative Director's Direct Surgery" and "Real Name System" to prevent "ghost surgery."

5. Reputation and Market Analysis

Patient Reviews and Ratings (Strengths)

The clinic enjoys a generally high reputation on Korea's major aesthetic surgery platforms:

**Gangnam Unni:** Rated 9.3/10 (approx. 1,389 reviews). Praised for detailed consultations and the director's aesthetic sense.
**Babitalk:** Rated 4.8/5 (approx. 1,223 reviews). High satisfaction regarding the "female doctor's delicate touch" and natural outcomes.

Qualitative Feedback Trends: Strengths

**Consultation Quality:** Dr. Lee is noted for spending significant time (e.g., 30 minutes) on consultations.
**Natural Aesthetics:** Appealing for patients seeking "natural" or "semi-out" eyelid lines.
**Post-Op Care:** Availability of LDM and oxygen therapy is viewed positively.

Qualitative Feedback Trends (Considerations)

While highly rated, there are some factors patients might consider:

**Wait Times:** Due to the 1:1 personalized approach, wait times can occur even with reservations.
**Pricing:** As a boutique clinic using genuine premium tips (Ulthera, Thermage), prices may be higher than discount factory clinics, though event pricing is offered.
**Sungyesa:** This platform is known for critical discussion, and while UE actively manages its profile, patients are always advised to exercise caution regarding "broker" reviews elsewhere.

7. Conclusion

**UE Plastic Surgery** represents a shift in the Korean aesthetic market towards personalized, high-quality care. Dr. Lee Yu-jeong leverages her background from a top-tier hospital (Banobagi) to offer expert surgical skills in a more intimate, patient-focused setting.

Distinctive Features (Core Values)

Female Specialist Leadership

Offers a delicate, empathetic approach to aging and beauty, distinct from industry norms.

Hybrid Anti-Aging Expertise

Strong capability in both surgical facelifts and cutting-edge non-invasive devices.

Transparency & Direct Care

Commitment to the "Real Name System" where the director performs all critical steps.

Recommendation

This clinic is well-suited for patients seeking natural results and detailed communication with their surgeon. It is particularly strong for middle-aged patients interested in anti-aging (lifting/blepharoplasty) and younger patients looking for refined eye/nose surgery without the "factory" experience. Patients are advised to utilize the consultation to verify if Dr. Lee's aesthetic philosophy aligns with their personal goals, as her style leans towards the "natural and harmonious" rather than the "overly dramatic."