Executive Summary
Specialized Focus
Rosa Clinic in Cheongdam-dong specializes in non-surgical body contouring and facial aesthetics.
Unique Philosophy
Led by Director Jin Rosa, the clinic emphasizes direct physician-patient interaction, bypassing consultation managers.
Signature Procedure
Best known for its patented "X-Project Injection" (X주사) for fat cell destruction, alongside high-end lifting.
High-Trust Reputation
Relies heavily on word-of-mouth referrals, particularly among medical professionals and broadcasters, for privacy and efficacy.
Director Profile: Jin Rosa (진로사)
Director Jin Rosa is the founder and representative director, distinguished by her comprehensive medical background and a patient-centric philosophy.
Academic & Professional Background
- Medical License as a Family Medicine Specialist.
- Completed residency and specialist training at Korea University Hospital.
- Advanced training at the Obesity Specialty Clinic, University of Alberta, Canada.
Professional Affiliations
- Regular Member, Korean Society for the Study of Obesity (대한 비만학회)
- Regular Member, Korean Association of Obesity and Aesthetic Treatment (대한 비만미용체형학회)
- Regular Member, American Academy of Anti-Aging Medicine (미국 항노화의학)
- Regular Member, World Obesity Federation
Medical Philosophy: "For Real You"
Director Jin's philosophy aims to restore natural beauty. She believes in "sincere and honest treatment" to build high trust and medical accountability.
Direct Consultation System
Unlike many large clinics, Director Jin personally conducts all consultations and procedures, eliminating non-medical sales managers. This ensures medical decisions are made solely by the doctor.
Dedicated Research
Over 10 years of continuous research into obesity, fat cells, and cellulite led to the development of the clinic's signature X-Project injection.
Institutional Overview
General Information & Location
Rosa Clinic is a specialized medical institution in Cheongdam-dong, Seoul, a district known for luxury and high-end medical services.
- Official Name: Rosa Clinic (로사의원)
- Representative: Jin Rosa (진로사)
- Address: 2nd-3rd Floor, Haneul Building, 88-1 Cheongdam-dong, Gangnam-gu, Seoul (Road Name: 26, Dosan-daero 55-gil, Gangnam-gu, Seoul)
- Accessibility: Near Apgujeong Rodeo Station, Cheongdam Station, and Gangnam-gu Office Station.
- Contact: 02-555-3388
Operational Philosophy & Hours
The clinic operates on a strict 100% reservation system, emphasizing privacy and a patient-centric model, minimizing waiting times.
Operating Hours:
- Monday, Thursday, Friday: 10:00 AM – 7:00 PM
- Tuesday (Night Clinic): 10:00 AM – 8:00 PM
- Saturday: 10:00 AM – 3:00 PM (No lunch break)
- Lunch Break (Weekdays): 1:00 PM – 2:00 PM
- Closed: Wednesdays, Sundays, and Public Holidays
Facility Characteristics:
Utilizes a multi-floor layout (2nd and 3rd floors) in the Haneul Building, providing a comfortable environment with dedicated rest areas and specific zones for consultation and treatment.
Clinical Portfolio & Signature Procedures
The X-Project Injection (X주사)
The flagship, proprietary solution developed by Director Jin, patented in Korea with a US patent pending.
- Mechanism: Destroys fat cell membranes, reducing fat cell number and targeting cellulite.
- Target Areas: Face (V-line, double chin) and Body (trapezius, arms, abdomen, thighs, calves).
- Claims: "Semi-permanent" results, similar to liposuction but non-surgical. Steroid-free formulation.
Sofwave (소프웨이브) Lifting
Next-generation ultrasound lifting technology for skin rejuvenation.
- Technology: Utilizes SUPERB™ technology, targeting mid-dermis (1.5mm depth).
- Indications: Fine lines, wrinkles, and skin laxity.
- Benefits: Less pain and faster recovery compared to traditional devices. Often paired with skin boosters like Juvelook.
Specialized Diet Programs
Comprehensive medical diet management tailored to individual needs.
- Prescription: Customized diet medication from levels 1 to 10.
- Protocols: Follows Korean Society for the Study of Obesity standards.
- Programs: Includes "Wedding X Project" for rapid line management and "no yo-yo" plans.
Other Aesthetic Procedures
Beyond core offerings, a range of complementary treatments.
- Skin Boosters: Rejuran Healer, Juvelook.
- Dermatology: Treatment for pores, scars, syringoma, and flat warts.
- Men’s Care: "Men X Project" specifically tailored for male aesthetic needs.
Market Position & Reputation
Positive Factors & Distinctive Characteristics
- High Referral Rate: 60% of new patients visit via referrals (internal data, Jan-Dec 2023), indicating strong patient satisfaction.
- Elite Clientele: High proportion (approx. 30%) of "broadcast personalities" and "medical professionals" among X-Injection clients, bolstering claims of safety and efficacy.
- Strong Digital Ratings: Gangnam Unni app shows clinic rating 9.4/10 (26 evaluations) and Director Jin Rosa at 9.6/10. Advertises 93% revisit satisfaction and 95% diet success.
- "No-Counselor" Policy: A defining ethical stance, ensuring all medical decisions are made solely by the doctor, fostering trust and transparency.
- Intellectual Property (Patents): The patented X-Injection formula provides a unique, non-replicable product in a competitive market.
- Private Boutique Atmosphere: The 100% reservation system and Cheongdam-dong location cater to clients valuing privacy and exclusive service.
Pricing & Accessibility
While specific pricing is subject to consultation, Rosa Clinic generally positions itself at a premium level, consistent with its specialist-led, boutique model and high-end services.
- X-Injection Trial: Promotional prices observed around 220,000 KRW (discounted from 399,000 KRW) for specific events.
- Sofwave: Premium pricing aligns with the high cost of consumables for advanced devices.
- Consultation Value: The representative director's personal consultation justifies a potentially higher price point compared to clinics utilizing non-medical counselors.
Patient Demographics
The clinic appeals to a discerning clientele that prioritizes efficacy, safety, and privacy, reflected in its high referral rates and occupational profile of patients.
Conclusion
Rosa Clinic, under the leadership of Director Jin Rosa, successfully navigates the competitive Gangnam aesthetic market by combining specialist authority (Korea University, University of Alberta training) with a boutique service model.
The clinic's primary strength lies in its proprietary X-Project Injection, offering a unique, non-surgical alternative for body and face contouring with claims of semi-permanent results. The "No-Counselor" policy and direct doctor-patient consultation enhance credibility and contribute significantly to its high referral rate.
Technical Expertise
Patient Trust
Innovative Solutions