In-depth Analysis Report
Representative Director Kim Jin-kook
B&VIIT Eye Center (B&VIIT Gangnam Bright World Eye Center) is a leading ophthalmology clinic that has shared the history of vision correction surgery in Korea since its opening in 1994. Representative Director Kim Jin-kook, a first-generation vision correction specialist who introduced LASEK surgery to Korea, is currently leading the digital healthcare field by establishing an AI-based vision correction prediction system.
Started as Kim Jin-kook Eye Clinic in 1994, it is one of the largest ophthalmology clinics in Korea with over 30 years of history and over 500,000 eyes operated on.
The self-developed AI vision correction prediction system was published in Nature Digital Medicine, securing academic reliability.
Focuses on SMILE LASIK and next-generation SMILE Pro (introducing VisuMax 800), emphasizing high astigmatism correction and rapid recovery.
While the systematic system and data-based diagnosis are well-received, there are mixed feelings among patients regarding waiting times and the mechanical treatment process.
Representative Director Kim Jin-kook is evaluated as a first-generation ophthalmology specialist who led the introduction and popularization of vision correction surgery in Korea.
Director Kim Jin-kook shows aspects of a 'Digital Healthcare' leader combining medicine and IT beyond a simple clinician.
B&VIIT Eye Center has built a unique process between the external view of being 'factory-style' and the internal goal of 'systematized precision treatment'.
The biggest differentiator of B&VIIT Eye Center is its self-developed AI system, utilized not just as a marketing term, but as a medical auxiliary tool based on actual clinical data.
B&VIIT Eye Center handles vision correction surgery in general, but recently focuses on SMILE series surgeries and lens implantation.
Performs 'SMILE Pro' surgery by introducing VisuMax 800, an upgraded equipment.
Traditional vision correction surgeries for patients with sufficient corneal thickness or those who value cost-efficiency.
Method of inserting a special lens inside the eye without cutting the cornea.
As a large-scale hospital, B&VIIT Eye Center receives various patient reviews, with positive and negative evaluations often clearly divided.
Major directors including Representative Director Kim Jin-kook (Ryu Ik-hee, Lee In-sik, etc.) gain trust with rich experience and academic achievements. However, patients should consider potential additional costs or long waiting times for direct surgery from the representative director, and frequent changes in employed doctors.
B&VIIT Eye Center is evolving beyond a simple hospital into a 'Data-based Vision Correction Platform'. The AI system established under the leadership of Representative Director Kim Jin-kook and the introduction of the latest equipment (VisuMax 800) are key elements giving it a technological edge.
B&VIIT Eye Center is a suitable option for patients wanting 'safe and verified standardized surgery'. Especially for patients with high astigmatism or complex eye conditions, they can enjoy the technological benefits of AI analysis and SMILE Pro.
However, if a patient prioritizes 'close communication with the doctor and detailed 1:1 care', they need to fully understand the characteristics of the treatment system and actively request designated director treatment.
Ultimately, B&VIIT Eye Center shows a successful model combining 'scaling up' and 'high-tech' in the Korean medical market, and Representative Director Kim Jin-kook is solidifying his position as an innovator fusing clinical practice and technology (Tech) at its center.