Analysis Report

ENDiet Clinic

Chief Director Choi Yoon-seok In-depth Analysis

Steroid-Free Treatment Data-Driven Diagnosis Personalized Management

Key Summary

Institution Overview

ENDiet Clinic, located near Apgujeong Station, focuses on obesity and body shape correction. The name 'End Diet' signifies a commitment to sustainable physical changes over temporary weight loss.

Medical Staff Characteristics

Chief Director Choi Yoon-seok is a Certified Obesity Expert and World Obesity Federation member, practicing with a patient-empathy philosophy rooted in his personal experience overcoming childhood obesity.

Core Procedures

Key procedures include steroid-free 'END Cut Injection' and 'END Fit Injection' for fat cell destruction. The 'Blood Sugar Diet' program, utilizing CGM and apps, offers a metabolic approach.

Reputation & Operations

Maintains high ratings (9.3-9.6) on major aesthetic platforms. Noted for single-person private care and meticulous counseling, though waiting times due to popularity are a key consideration.

Introduction

In the modern aesthetic medical market, obesity treatment is expanding beyond simple weight loss into a comprehensive healthcare domain that sculpts body lines and manages metabolic health. ENDiet Clinic, located in Apgujeong, Gangnam-gu, Seoul, is one of the medical institutions leading this trend, solidifying its position in the obesity clinic market through proprietary drug formulation technology and systematic management systems.

This report comprehensively covers the operational status of ENDiet Clinic, Chief Director Choi Yoon-seok's career and treatment philosophy, the medical principles of major procedure programs, and reputation analysis based on actual patient data. Through this, we intend to deeply identify the characteristics and competitiveness of this hospital in the Korean obesity treatment market.

Medical Staff Analysis: Chief Director Choi Yoon-seok

2.1 Profile and Credentials

Chief Director Choi Yoon-seok is the founder and representative medical staff of ENDiet Clinic, possessing specialized expertise in the field of obesity treatment. He is active in numerous obesity-related professional societies, applying the latest knowledge to his practice.

  • Current Chief Director of ENDiet Clinic
  • Certified Obesity Expert (Expert), Korean Society for Obesity and Aesthetic Medical Treatment
  • Member of World Obesity Federation and Certified Obesity Treatment Specialist
  • Lifetime Member, Korean Society for the Study of Obesity
  • Member, Korean Obesity Research Medical Association

These academic activities suggest that Director Choi Yoon-seok does not merely perform clinical procedures but continues academic research on the pathophysiology and treatments of obesity. In particular, obtaining certifications from the World Obesity Federation and the Korean Society for Obesity and Aesthetic Medical Treatment is an indicator that objectively supports his expertise.

2.2 Philosophy and Background

Director Choi Yoon-seok's treatment philosophy emphasizes the "End" of dieting. This is clearly evident in the hospital name 'ENDiet'. This philosophy stems from personal experience.

  • Personal Motivation: Director Choi suffered from childhood obesity, experiencing low self-esteem and psychological withdrawal due to his appearance. Even as an adult, witnessing social views dismissing obesity as a matter of personal will and the vicious cycle of the yo-yo effect, he realized the necessity of medical and systematic intervention.
  • Patient-Centered Approach: He defines obesity treatment not as a simple aesthetic procedure but as an essential medical act that recovers a patient's self-esteem and enables them to lead a healthy life. Therefore, rather than uniform prescriptions, he aims for a 'Customized Solution' analyzing individual lifestyle habits, medical history, and constitution.

Hospital Information and Infrastructure

3.1 Location and Accessibility

ENDiet Clinic is located near Apgujeong Station, a representative center for aesthetic medicine in Seoul, offering excellent accessibility.

  • Address: 2nd Floor, Cham Building, 48 Apgujeong-ro 28-gil, Gangnam-gu, Seoul (Sinsa-dong)
  • Transport: Located about a 3-minute walk (approx. 300m) from Exit 4 of Apgujeong Station on Subway Line 3, and is easy to find near the Apgujeong Gongju Rice Cake House.
  • Parking: Valet parking service is provided for the convenience of patients using private cars.

3.2 Operating Hours

The hospital conducts evening clinics on weekdays considering office worker patients. However, please note that it is closed on Wednesdays and Sundays.

  • Mon/Tue/Thu/Fri: 10:00 AM ~ 8:00 PM (Night clinic in operation)
  • Saturday: 10:00 AM ~ 5:00 PM
  • Lunch Time: 1:00 PM ~ 2:00 PM
  • Closed: Every Wednesday, Sunday, Public Holidays
    • *Note:* It is understood that temporary closure on Wednesdays became regularized as of September 10, 2024.

3.3 Facilities and Environment

ENDiet Clinic is equipped with interiors and facilities that prioritize patient privacy and a pleasant treatment environment.

Major Procedures and Programs Analysis

ENDiet Clinic's core competitiveness lies in its proprietary drug recipes and systematic management programs. All procedures are directly performed or supervised by Chief Director Choi Yoon-seok, prioritizing safety.

4.1 END Cut Injection

END Cut Injection is ENDiet Clinic's signature procedure, a high-concentration, large-capacity fat-dissolving injection.

Mechanism:
  1. Drug Injection: Specially formulated drugs are injected into the fat layer to expand fat cells.
  2. Cell Membrane Destruction: Cracks are caused in the expanded fat cell membranes to induce decomposition.
  3. Discharge: Destroyed and dissolved fat cells are discharged from the body along with waste products through the lymphatic circulation system.
Ingredient Safety:
  • NO Steroids: Steroid components that can cause side effects such as hormonal imbalance, menstrual irregularity, and skin atrophy have been completely excluded.
  • NO PPC/Hyaluronidase: PPC and Hyaluronidase components, which can cause swelling, pain, or allergies, are not used, and the composition focuses on FDA-approved ingredients to increase safety.

It aims not only to reduce the size of fat cells but to decrease the number of cells themselves, allowing for semi-permanent effects, and helps improve cellulite.

4.2 END Fit Injection

Unlike the END Cut Injection, the END Fit Injection is a procedure specialized for refining lines in local areas that do not easily slim down even with exercise.

  • Target: Suitable for patients who want fat reduction in specific areas (excess fat) rather than overall obesity, or who want to smooth out body lines.
  • Effect: Pursues skin elasticity improvement simultaneously with fat reduction, preventing skin sagging that may occur after rapid fat reduction.

4.3 Blood Sugar Diet Program

A program that actively introduces 'blood sugar management', a recent trend in obesity treatment.

  • Utilization of Continuous Glucose Monitor (CGM): Monitors the patient's real-time blood sugar changes by linking with apps such as Kakao Healthcare's 'Pasta'.
  • Principle: Aims to control blood sugar spikes to improve insulin resistance and change the constitution to one that does not easily gain weight. This is more sustainable than simply restricting calories.
  • Drug Prescription: Avoids indiscriminate use of appetite suppressants (psychotropic drugs) and minimizes yo-yo effects and side effects by prescribing personalized drugs tailored to the patient's metabolic state.

4.4 Other Body Management and Devices

Various body management devices are used in parallel to maximize the effects of injection procedures.

  • Triple Body & Core Sculpt: Generates deep heat to help decompose fat and strengthen muscles.
  • Extracorporeal Shock Wave: Physically strikes clumped fat and cellulite to promote decomposition and aid lymphatic circulation.
  • Ulfit: A body lifting device that improves elasticity of sagging skin using ultrasound energy.

5. System and Characteristics

5.1 1:1 Responsibility System and Close Management

ENDiet Clinic operates a 'Responsible Care System' to overcome the limitations of factory-style hospitals.

  • Dedicated Medical Staff: Skilled medical staff, including Chief Director Choi Yoon-seok, are in charge from consultation to procedure, continuously checking changes in the patient's condition.
  • Dedicated Manager Assignment: Even after the procedure, a dedicated manager is assigned to provide close 1:1 management of diet, motivation, and visit schedules. This is an important mechanism to help patients not give up during the diet process.

5.2 Scientific Analysis Process

Performs treatment based on data rather than intuition.

  1. STEP 1 (Pre-examination): Identifies the cause of obesity through analysis of dietary habits and lifestyle patterns.
  2. STEP 2 (Precise Diagnosis): Precisely measures body fat percentage, muscle mass, and body shape imbalance through InBody and 3D Body Scanner.
  3. STEP 3 (Customized Solution): Customizes drug concentration, injection volume, and procedure area for each individual based on analysis data.

Reputation and Patient Reviews Analysis

6.1 Quantitative Ratings

ENDiet Clinic records very high ratings on major aesthetic medical information platforms.

  • Gangnam Unni: 9.3 points / 5.0 points max (approx. 1,552 reviews)
  • Yeoshin Ticket: 9.6 points / 10.0 points max (over 3,000 reviews)

These high scores and the large number of reviews suggest that the hospital's procedure satisfaction and reliability are quite high.

6.2 Positive Factors (Pros)

  • Kindness and Meticulousness: Many reviews mention the kindness of the director, counseling managers, and desk staff. It is particularly praised for meticulous designing and counseling, unlike factory-style hospitals.
  • Procedure Effectiveness: Reviews stating that line refinement became noticeable after END Cut Injection and opinions that return to daily life is fast due to less bruising or swelling than expected are dominant.
  • Facility Satisfaction: Satisfaction with facilities such as procedures in single-person private rooms and valet parking is high.

6.3 Considerations and Negative Factors (Cons)

ENDiet Clinic and Chief Director Choi Yoon-seok operate based on a clear philosophy of 'healthy and sustainable diet'. Safe drugs without steroids (END Cut Injection), data-based precision diagnosis (3D Scan, CGM), and a 1:1 close management system that cares even for the patient's psychology are key elements that differentiate ENDiet Clinic as a 'Total Body Care Center' beyond a simple obesity clinic.

High ratings and numerous positive reviews prove that this direction of the hospital provides high satisfaction to actual patients. However, the possibility of waiting times due to high popularity is a matter for patients to consider before visiting. In conclusion, ENDiet Clinic is analyzed as a medical institution suitable for patients who want not only short-term weight loss but also long-term body shape management and the establishment of a healthy lifestyle.

Core Values

Steroid-Free Treatment Data-Driven Diagnosis Personalized Management