개요 및 핵심 요약
This report contains the results of an in-depth investigation into BN Plastic Surgery, located in Gangnam-gu, Seoul, and its founder, Representative Director Lee Joong-geun. BN Plastic Surgery is a medical institution pursuing natural beauty under the philosophy of 'Beauty & Nature', and has established a unique position, particularly in the field of facial contouring.
Expertise
Representative Director Lee Joong-geun is a board-certified plastic surgeon with over 23 years of clinical experience. He served as a director at Wonjin Plastic Surgery, a major domestic hospital, and as an adjunct professor at Korea University College of Medicine.
Key Procedures
The clinic's core competitiveness lies in facial contouring, specifically '4DX Cheekbone Reduction'. This is BN Plastic Surgery's specialized surgical method that overcomes the limitations of existing cheekbone reduction surgeries by three-dimensionally reducing the cheekbones.
Operational System
It emphasizes a single representative director dedicated surgery system without ghost surgery, and prioritizes patient safety and trust through operating room CCTV and a real-name system.
Reputation
It maintains high ratings (4.5~4.8 out of 5, 9.3~9.6 out of 10) on major platforms, with positive evaluations dominating regarding the avoidance of overtreatment and thorough aftercare.
원장 프로필
Director Lee Joong-geun
The reliability of a medical institution is directly linked to the expertise of its representative medical staff. Director Lee Joong-geun has proven his expertise through long experience as a plastic surgery specialist and academic activities.
Education and Qualifications
- Graduated from Korea University College of Medicine, completed Master's/Ph.D. courses at the same graduate school (estimated).
- Served as an adjunct professor at Korea University College of Medicine.
- Medical license acquired March 1999.
- Board Certified Plastic Surgeon since March 2004 (26 years medical, 21+ years specialist experience as of 2025).
Professional Experience
- Former Director at Wonjin Plastic Surgery (eye/nose revision, facial contouring).
- Former Director at Saeson Hospital (hand microsurgery - precise surgical techniques).
- Opened BN Plastic Surgery around December 2014, serving as Representative Director.
Academic Activities and Memberships
- Regular Member and Life Member of the Korean Society of Plastic and Reconstructive Surgeons (KPRAS).
- Regular Member of the Korean Society for Aesthetic Plastic Surgery (KSAPS).
- Regular Member of the Korean Cleft Palate-Craniofacial Association.
- Member of the International Confederation of Plastic Reconstructive and Aesthetic Surgery (IPRAS).
- Regular Member of the Korean Society for Microsurgery and the Korean Society for Surgery of the Hand.
- Regular Member of the Korean Academic Society of Adipose Tissue & Stem Cell and the Korean Society for Metabolic and Bariatric Surgery.
- These extensive academic activities demonstrate professional knowledge across the entire field of plastic surgery.
병원 정보
Clinic Overview
Name
BN Plastic Surgery Clinic
Location
3rd Floor, Gangnam A Tower, 105 Teheran-ro, Gangnam-gu, Seoul (Yeoksam-dong)
Accessibility
Excellent accessibility, located near Exit 12 of Gangnam Station on Seoul Subway Line 2 and the Shinbundang Line.
Medical Philosophy: Beauty & Nature
The name 'BN' stands for Beauty & Nature, signifying the pursuit of natural plastic surgery results that highlight the customer's inherent individuality rather than an artificial look.
”주요 시술
Facial Contouring
BN Plastic Surgery's most specialized field, establishing a unique brand and surgical method in cheekbone reduction.
- 4DX Cheekbone Reduction: Signature operation targeting 'Total Zygoma' for three-dimensional reduction (side, 45-degree, front cheekbones). Uses complete fixation.
- Quick Zygoma: For side cheekbone only, fast recovery (30 min), micro-incisions.
- J-Cheekbone Reduction: Intermediate method, simultaneously reduces 45-degree and side cheekbones.
Eye & Nose Surgery
Director Lee has distinguished himself in the field of eye/nose revision surgery since his tenure at a large hospital.
- Performs many high-difficulty revision cases.
- Aims for natural results that harmonize with the overall facial features.
Lifting & Anti-Aging
Procedures to address skin sagging and signs of aging.
- Performs lifting procedures to prevent sagging after facial contouring.
- Aids in improving wrinkles due to aging, restoring a youthful appearance.
Body Contouring
Comprehensive body aesthetic procedures.
- Includes liposuction for targeted fat removal.
- Fat grafting for volume enhancement.
- Breast surgery for aesthetic improvement.
운영 및 안전 시스템
Single Representative Director Dedicated System
One of the biggest features of BN Plastic Surgery is that Representative Director Lee Joong-geun directly performs the entire process from consultation to surgery and aftercare.
- Fundamentally blocks the risk of 'shadow doctors (where the consulting doctor and the operating doctor are different)' that occurs in some large hospitals.
- Prioritizes communication with patients; the doctor closely identifies the patient's condition and establishes a surgical plan.
Safety and Monitoring Systems
- Operating Room CCTV: CCTV is installed inside the operating room to resolve suspicions of ghost surgery and provide transparent medical services.
- Real-Name System: A medical staff real-name system allows patients to clearly know the doctor performing their surgery.
- Anesthesia and Emergency Systems: Given the nature of facial contouring surgery requiring general anesthesia, systems for anesthesia safety and emergency response are in place.
- After-care: Operates an after-care program to help with post-operative swelling management and recovery. Reviews show numerous positive evaluations regarding thorough follow-up management.
평판 분석 및 환자 리뷰
Quantitative Evaluation
Gangnam Unni
Clinic Rating: 9.3/10 (based on 1,842 reviews)
Director Lee's Personal Rating: 9.6/10
Yeoshin Ticket
Rating: 9.3/10 (based on 50+ cases)
Goodoc
Rating: 4.5/5.0 (based on 22 reviews)
Sungyesa
Rating: 3.9/5.0 (based on 69 cases) - Decent rating despite being a critical community.
Qualitative Evaluation (Review Keyword Analysis)
Positive Factors
- "Naturalness": Dominant opinion of natural results considering facial harmony.
- "Kindness and Communication": Director Lee is highly rated for being non-authoritative, accepting patient opinions, and not recommending unnecessary surgeries.
- "Meticulous Suturing": Minimal scarring and fast recovery, attributed to his microsurgery career.
Negative Factors and Areas for Improvement
- Some reviews point out long waiting times.
- Rare cases of dissatisfaction regarding asymmetry or lack of effect (e.g., fillers), identified as individual differences inherent to medical services.
Verification of Medical Accidents and Controversies
No official reports or records of major medical accidents (death, brain death, etc.) or legal disputes directly related to BN Plastic Surgery or Director Lee were found.
Articles about 'Gangnam plastic surgery medical accidents' refer to other hospitals and are unrelated to BN Plastic Surgery. No accidents or warnings registered in the 'Sungyesa' community notices, indicating relatively safe operation.
결론
BN Plastic Surgery is analyzed as a clinic faithful to 'Safety' and 'Fundamentals' among the numerous plastic surgery clinics in Gangnam. Representative Director Lee Joong-geun focuses on providing stable surgical results based on over 23 years of rich clinical experience and microsurgery expertise rather than flashy marketing.
Comprehensive Analysis Results
Reliability
The single representative director system and CCTV disclosure policy act as significant advantages for patients anxious about ghost surgery.
Expertise
Possesses specialized facial contouring methods such as 4DX Cheekbone Reduction, supported by experience at large hospitals like Wonjin Plastic Surgery.
Recommended Target
Suitable for patients who feel aversion to factory-style hospital systems, want direct consultation and surgery from the representative director, and prefer natural and safe results.
This report was written based on public web data and patient reviews, and it is recommended to visit the hospital in person and have sufficient consultation with the medical staff when making an actual surgical decision.
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