Muly Plastic Surgery · Min Jang Hwan Analysis Report

Key Points Overview

Specialized Clinic

Muly Plastic Surgery, founded by Dr. Min Jang Hwan in April 2024, is a specialized aesthetic clinic in Seocho-gu, Seoul, focusing on anti-aging and upper facial rejuvenation.

Veteran Leadership

Representative Director Min Jang Hwan is a board-certified plastic surgeon from Yonsei University, with over 17 years of experience and approximately 8,000 surgical cases, particularly in forehead aesthetics.

Innovative Technique

The clinic utilizes a unique "Bone Tunneling" fixation method for forehead lifts and reductions, rejecting Endotine devices. Dr. Min has published research on its efficacy in the Aesthetic Surgery Journal.

Patient-Centric Philosophy

"MULY" stands for "May U Live Young," reflecting a philosophy of natural anti-aging results, emphasizing safety with Full HD endoscopy and a patent-pending instrument for secure bone tunneling.

2. Profile of Representative Director Min Jang Hwan

Academic Background & Training

**Medical Education:** Graduated from Yonsei University College of Medicine (2001–2007).
**Residency and Fellowship:** Completed internship (2007–2008) and residency in Plastic Surgery (2011–2015) at Severance Hospital (Sinchon). Specialized as a Clinical Research Professor (Fellow) in the Department of Plastic Surgery at the same institution (2015–2016).
**Certification:** Board-certified by the Korean Ministry of Health and Welfare; active member of key plastic surgery societies in Korea.

Clinical Career

**Start Plastic Surgery:** Director (2016–2018).
**Batang Plastic Surgery:** Director (2018–2024).
**Muly Plastic Surgery:** Founded as Representative Director in April 2024.

Dr. Min established Muly Plastic Surgery to ensure full autonomy over patient care and responsibility for the entire patient journey.

Academic Contributions & Research

**Key Publication:** Authored *"Hairline Lowering Surgery With Bone Tunneling Suture Fixation: Effectiveness and Safety in 91 Patients,"* published in the *Aesthetic Surgery Journal* (SCI journal). This study validates the bone tunneling method without Endotine.
**Additional Research:** Published *"Upper facial surgery: simultaneous hairline lowering surgery during endoscopic forehead lifting"* in the *Archives of Aesthetic Plastic Surgery* (AAPS), confirming expertise in combined upper-face procedures.

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"In previous roles, I faced limitations in ensuring long-term postoperative care. Founding Muly was driven by a commitment to take full responsibility for the entire patient journey."

3. Muly Plastic Surgery: Institutional Overview

Brand Philosophy & Identity

The name "MULY" is an acronym for **"May U Live Young,"** reflecting the clinic's mission of anti-aging and rejuvenation. The brand uses a "pink" color scheme to symbolize youthfulness and vitality.

**Objective Diagnosis:** Recommending only necessary surgeries, avoiding over-treatment.
**Safety First:** Strict safety protocols, including CCTV in operating rooms (self-reported).
**Patient-Centric Care:** The representative director personally performs all consultations and surgeries.

Location & Facilities

**Address:** 2nd Floor, Dochung Building, 519 Gangnam-daero, Seocho-gu, Seoul.
**Accessibility:** Strategically located near **Nonhyeon Station** (Line 7 and Shinbundang Line).
**Operating Hours:**
- Weekdays: 10:00 AM – 7:00 PM
- Saturdays: 10:00 AM – 3:00 PM (or 4:00 PM)
- Sundays/Holidays: Closed
**Infrastructure:** Modern facility with dedicated recovery rooms, consultation rooms, and operating theaters equipped with Full HD endoscopic systems.

4. Core Clinical Competencies & Surgical Techniques

Muly Plastic Surgery specializes in "Anti-Aging," with a heavy concentration on the upper third of the face. Dr. Min claims over 8,000 surgical cases in his career, with a significant portion dedicated to forehead procedures.

The "Bone Tunneling" Method (Signature Technique)

This method is Muly's defining characteristic for fixation in forehead lifts and reductions, contrasting with the industry-standard Endotine devices.

**Technical Mechanism:** Small tunnels are drilled into the outer cortex of the skull, and sutures are passed through to anchor the scalp and forehead flap directly to the bone.
**Patent:** Dr. Min holds a patent related to the safety of the bone tunneling instrument, designed to prevent penetration into the inner table of the skull.
**Advantages over Endotine:** Reduced foreign body sensation, lower risk of localized alopecia, and claims of more secure, adjustable fixation.

Upper Facial Rejuvenation

Forehead Reduction (Hairline Lowering)

Reduces vertical forehead height using a **zigzag or wavy incision** along the hairline for scar concealment and hair regrowth (trichophytic closure). Fixation is achieved via bone tunneling.
Endoscopic Forehead Lift

Addresses wrinkles, brow ptosis, and heavy eyelids using **Full HD endoscopes** for precise visualization. Employs a "Dual Fixation" system and targeted release of frown muscles for natural, lasting results.
Combined Procedures

A comprehensive approach for patients with both a high hairline and brow ptosis, combining forehead reduction and lift. The clinic reports over 5,000 cases of this specific combination.

Other Anti-Aging Procedures

SMAS Facelift

Targets the lower face and neck, lifting the Superficial Musculo-Aponeurotic System (SMAS) layer for durable and natural-looking rejuvenation.
Middle-Aged Eye Surgery

Includes procedures such as lower blepharoplasty and sub-brow lifts to correct signs of aging around the eyes, restoring a more youthful and refreshed appearance.

5. Market Reputation & Patient Feedback Analysis

Analysis of patient reviews from platforms like Gangnam Unni, Babitalk, and Sungyesa reveals a generally positive reputation, with specific insights into the recovery process.

Positive Feedback Themes

**Consultation Quality:** Dr. Min is praised for objective, detailed, and non-"salesy" consultations, identifying structural issues and avoiding unnecessary procedures.
**Surgical Outcomes:** High satisfaction reported with aesthetic results, particularly natural brow correction and effective forehead height reduction. The "zigzag" incision is noted for scar concealment.
**Facility and Hygiene:** The clinic is consistently described as exceptionally clean, modern, and well-managed.
**Staff Kindness:** Medical staff and consultants are generally found to be kind and helpful.

Reported Side Effects & Recovery Challenges

**Scarring and Redness:** Incision lines can remain red for 2-4 months before fading, requiring patience.
**Shock Loss:** Temporary hair loss near the incision site is a common, though stressful, side effect, with regrowth typically starting after 2-3 months.
**Swelling and Appearance:** Immediate postoperative swelling can be significant, sometimes causing an "alien-like" appearance, which resolves as edema subsides.
**Sensory Changes:** Initial numbness or altered sensation in the scalp is common, with full sensation returning over several months.

Controversy & Clarifications

Dr. Min actively addresses patient concerns regarding permanent hair loss post-forehead reduction, distinguishing temporary "shock loss" from rare permanent loss. He also uses educational platforms (YouTube, blog) to explain the safety and benefits of bone tunneling over Endotine, demystifying the procedure.

7. Conclusion

Muly Plastic Surgery, led by Dr. Min Jang Hwan, is a technically sophisticated, patient-focused entrant into the Seoul plastic surgery market. It is distinguished by its unique "Bone Tunneling" method, a technique academically validated by Dr. Min's research.

For patients seeking upper facial rejuvenation, particularly those concerned about foreign body implants or desiring natural hairline results, Muly offers a compelling option. The clinic's reputation is built on Dr. Min's surgical precision, objective consultations, and a philosophy prioritizing long-term safety. While recovery involves standard risks, Muly's transparent communication and effective management contribute to high patient satisfaction.

Specialized Expertise Innovative Techniques Patient Safety First