Executive Summary
Specialization
Dite is a body-focused center, distinct for "Hybrid Breast Augmentation" and "Micro-incision" techniques.
Leadership Recognition
Dr. Lee Jun-wook is a Global Key Opinion Leader (KOL) for Motiva for consecutive years (2023, 2025).
Safety Protocols
Features a resident board-certified anesthesiologist and full CCTV in operating rooms for transparency.
Patient-Centric Approach
Utilizes 3D scanning and a "23-point data measurement" for customized, non-"factory-style" surgical plans.
Profile of Representative Director: Dr. Lee Jun-wook
Academic Background and Training
- Master’s degree and Ph.D. coursework at Sungkyunkwan University School of Medicine.
- Clinical Fellow and Adjunct Professor at Samsung Medical Center (Plastic Surgery Department).
- Fellowship/training program at the MD Anderson Cancer Center in the USA.
Professional Career and Leadership
- Director of the Breast, Hip-up, and Body Contouring Center at Bongbong Plastic Surgery.
- Director of the Bangkok Surgery-Education Center for Bongbong Plastic Surgery.
- Adjunct Professor at Sungkyunkwan University School of Medicine and Inje University College of Medicine.
- Motiva Global Key Doctor (KOL) for 2023 and 2025.
- Recognized as a Sebin Best Doctor.
Academic Contributions and Publications
- *Secondary Gluteal Augmentation: Surgical Technique and Outcomes* (Published in *Plastic and Reconstructive Surgery*).
- *Nasal carriage of 200 patients with nasal bone fracture in Korea* (Published in *Archives of Plastic Surgery*).
Institutional Overview: Dite Plastic Surgery
Brand Philosophy and Identity
The name "Dite" is a portmanteau from "Aphrodite" and "Detail," reflecting the clinic's philosophy: "Make you AphroDite."
Aims to sculpt ideal body lines through meticulous, detailed surgical execution, with the patient as the protagonist and the medical team as the "director."
Location and Facilities
- Location: 483 Gangnam-daero, Seocho-gu, Seoul (7th Floor), highly accessible via Shin-Nonhyeon Station.
- Operational Environment: Includes specialized consultation rooms with 3D scanning, sterile operating theaters, and recovery rooms.
- Operating Hours: 10:00 AM - 7:00 PM on weekdays; 10:00 AM - 4:00 PM on Saturdays.
Medical Staff and Safety Infrastructure
Department of Anesthesiology
The clinic employs a board-certified specialist in Anesthesiology and Pain Medicine, Dr. Lee Seung-jun.
His presence ensures dedicated patient vital monitoring and pain management, a crucial safety factor.
Safety Systems
- CCTV in Operating Rooms: Promotes transparency, prevents "ghost surgery," and assures safety protocol adherence.
- Emergency Response: Maintains a robust emergency response system and dedicated recovery spaces.
Clinical Specializations and Key Procedures
Breast Surgery (Augmentation & Reconstruction)
Dr. Lee Jun-wook’s approach to breast surgery is characterized by data-driven planning and hybrid techniques.
- 23-Point Data Measurement: Rigorous diagnostic process for optimal implant and surgical plan selection.
- Hybrid Breast Augmentation: Combines implants for volume with autologous fat grafting for natural touch and cleavage.
- 2.5cm Micro-Incision: Minimal incision technique requiring advanced endoscopic skill for reduced scarring and faster recovery.
- Implant Expertise: Offers a wide range of premium implants as a Motiva KOL and Sebin Best Doctor.
Gluteal (Hip-Up) and Body Contouring
Leveraging extensive experience, Dr. Lee performs comprehensive body contouring procedures.
- Hip-Up Surgery: Gluteal augmentation using both implants and fat grafting, with expertise in revision surgeries.
- Liposuction and Body Design: Comprehensive liposuction (abdomen, thighs, and arms) often combined with fat transfer for other areas.
Market Reputation and Patient Sentiment Analysis
Consultation Quality
- High Professionalism: Detailed, objective consultations, no pressure for unnecessary procedures.
- Visual Communication: 3D scanning and virtual surgery simulations build patient confidence.
- Empathy: Kind, friendly attitude, aiming to restore self-esteem.
Surgical Outcomes & Care
- Natural Aesthetics: Results fit patient's body balance, not just maximizing size.
- Safety Perception: Presence of anesthesiologist and CCTV system instills security.
- Post-Operative Care: Comprehensive aftercare including high-pressure oxygen therapy and deswelling treatments.
Industry Standing
- Key Opinion Leader: Motiva Global KOL for 2025, trusted by manufacturers.
- Academic Authority: Clinical professor background and publications in high-impact journals.
Conclusion
Dite Plastic Surgery, under the leadership of Dr. Lee Jun-wook, represents a specialized segment of the Korean plastic surgery market that prioritizes precision body contouring over generalist practice.
The clinic's competitive advantage lies in the convergence of three factors:
Technical Expertise
Dr. Lee's "Hybrid" and "Micro-incision" techniques, backed by tenure at major medical centers.
Safety Infrastructure
Resident anesthesiologist and full CCTV transparency address patient fears.
Data-Driven Customization
3D technology and detailed anatomical measurement for tailored surgeries.
For patients seeking breast or body surgery in Korea, Dite Plastic Surgery is positioned as a premium, safety-conscious option that emphasizes natural aesthetics and medical rigor. The consecutive appointment of Dr. Lee as a Motiva Global Key Doctor for 2025 further solidifies the clinic's status as a leader in the field of breast augmentation.