Analysis Report
Representative Director Heo Woo-jin In-depth Analysis
Located in Gangnam-gu, Seoul, the hub of plastic surgery in Korea, iLumi Plastic Surgery is one of the medical institutions widely known to both domestic and international patients. In particular, the medical team led by Representative Director Heo Woo-jin has solidified a firm position in the fiercely competitive plastic surgery market by highlighting trendy aesthetic senses and expertise derived from university hospitals.
The purpose of this report is to provide academic and objective information by comprehensively analyzing iLumi Plastic Surgery's hospital information, Director Heo Woo-jin's background, technical characteristics of major procedures, and reputations and risk factors both online and offline.
"A unique blend of glamour and naturalness, setting new trends in aesthetic surgery."
“iLumi Plastic Surgery is a medium-sized plastic surgery clinic located near Sinsa Station in Gangnam-gu, Seoul, with an operating history of over 10 years. It provides treatment in various fields such as eyes, nose, facial contouring, and lifting, and is particularly well known for specialized nose surgery brands like 'Bling Nose' (Bling-ko).
Representative Director Heo Woo-jin is a board-certified plastic surgeon who graduated from Seoul National University College of Medicine and completed his specialist training at Asan Medical Center. He possesses abundant clinical experience as a former director at Grand Plastic Surgery, a large hospital, and pursues a 'Jaryeohan' (Natural + Flashy) style of surgery that seeks both glamour and naturalness simultaneously.
On beauty medical platforms like Gangnam Unni, it enjoys mass popularity with high ratings of over 9.3 and thousands of reviews. Conversely, on plastic surgery communities like Sungyesa, the reputation is mixed, coexisting with posts regarding search restriction measures, 'blacklist' controversies related to past history (issues during employment at large hospitals), and concerns about side effects.
The hospital strives to build trust in patient safety by emphasizing systems such as the constant presence of board-certified anesthesiologists, CCTV installation (with viewing procedures), and post-operative care systems using hyperbaric oxygen therapy chambers.
Director Heo's surgical style is represented by the neologism 'Jaryeohan'. This is a compound word of 'Natural' and 'Flashy', reflecting the latest plastic surgery trend that prefers distinct and sophisticated facial features while excluding artificial feelings.
He values harmony fitting the patient's individual facial proportions rather than unconditional height or size. During consultation, he accurately identifies the patient's needs and proposes a method that complements shortcomings while saving one's own individuality rather than excessive surgery.
He skillfully handles various materials such as autologous costal cartilage and donated costal cartilage during nose surgery, and focuses on minimizing side effects and increasing durability by selecting the optimal material according to the patient's nose condition (skin thickness, cartilage strength, etc.).
Located on the 6th and 8th floors of the Far East Building, 596 Gangnam-daero, Gangnam-gu, Seoul.
Highly accessible, about a 2-minute walk from Exit 3 of Sinsa Station (Subway Line 3).
Medical hours: Weekdays 10 AM - 7 PM, Saturdays until 5 PM. Closed Sundays/public holidays.
Established around 2015, with over 10 years of operating experience.
Medium-sized plastic surgery clinic with specialized medical staff collaboration by field.
Features resident anesthesiologists for enhanced safety.
Aims for external changes and psychological confidence recovery.
Systematic 'One-Stop System' from consultation to surgery, recovery, and post-operative care.
Emphasizes university hospital-level safety & emergency response systems and a real-name system for medical staff to prevent 'ghost surgery'.
'Bling Nose Surgery', a signature procedure of Representative Director Heo Woo-jin, is a surgery that simultaneously improves the nose bridge and nose tip to create a three-dimensional and sophisticated line.
The Facial Contouring Center, led by Representative Director Hwang Chang-heon and Director Choi Sang-kyu, proceeds with surgery based on precise 3D CT analysis.
To prevent side effects and ensure quick recovery after surgery, a hyperbaric oxygen therapy chamber has been introduced and is in operation.
iLumi Plastic Surgery is a hospital that has built a distinct brand identity in the Gangnam plastic surgery market with 'Jaryeohan' style nose surgery and facial contouring surgery. Representative Director Heo Woo-jin is a specialist who followed the elite course from Seoul National University Medical School and Asan Medical Center, drawing high patient satisfaction based on rich experience and trendy senses.
In conclusion, iLumi Plastic Surgery can be a suitable option for patients who value aesthetic perfection and want the latest trend in plastic surgery. However, before deciding on surgery, it is recommended to accurately understand one's condition through sufficient consultation with the medical staff and carefully check the hospital's safety system and post-operative care policies (CCTV viewing, AS regulations, etc.).