iView Plastic Surgery · Kim Chang-kyun Analysis Report

Key Highlights

Hospital Overview

iView Plastic Surgery, opened in Dunsan-dong, Daejeon in Oct 2024, operates under the philosophy of 'Looking at the true me (I + VIEW)'.

Representative Director

Dr. Kim Chang-kyun, a board-certified plastic surgeon and Daejeon native, is an academic committee member of the Eye Plastic Surgery Research Society.

Major Treatments

Focuses on eye surgery (including revision and middle-aged), lifting, and anti-aging, emphasizing safety and recovery systems like hyperbaric oxygen therapy.

Reputation

Receives positive patient evaluations for avoiding overtreatment and providing precise consultations, aiming for premium regional services.

Director Kim Chang-kyun

Profile & Career

(Current) Representative Director, iView Plastic Surgery
(Former) Director, Zenith Plastic Surgery
(Former) Director, Face Plastic Surgery
**Specialized Fields:** Eye surgery, Anti-aging (Lifting), Eye revision surgery, Middle-aged plastic surgery

Academic Activities & Expertise

**Academic Committee Member, Eye Plastic Surgery Research Society of the Korean Society of Plastic and Reconstructive Surgeons:** Unique among private practitioners in Daejeon, indicating academically verified expertise in eye surgery.
**Other Society Activities:** Regular Member of Korean Society of Plastic and Reconstructive Surgeons, Anti-Aging Plastic Surgery Research Society, Minimal Invasive Plastic Surgery Research Society.

Medical Philosophy

Director Kim prioritizes "a hospital where patients are happy." He aims for honest medical treatment by accurately identifying patient needs without recommending unnecessary procedures, believing employee happiness leads to quality patient service.

"I"

Hospital Information & Infrastructure

Establishment & Location

iView Plastic Surgery officially opened on October 14, 2024, on the 3rd floor of C&C Tower, 34 Dunsan-ro, Seo-gu, Daejeon. Dunsan-dong is the administrative and commercial center of Daejeon, situated opposite the Galleria Time World Department Store, offering excellent accessibility.

Philosophy & Brand Identity

The hospital name 'iView' carries a double meaning:

**I + VIEW:** Meaning 'I' look at 'myself (VIEW)', expressing the will to help patients find their natural beauty.
**Eye + VIEW:** Symbolizes the specialized field of 'Eye' surgery, promising to provide a beautiful perspective.

The core values of the hospital are summarized as **Trust, Responsibility, and Safety**, applied from consultation to post-operative care.

Facilities & Scale

It secures a spacious and pleasant space of about 120 pyeong (approx. 396㎡), designed to provide a premium medical environment comparable to Gangnam, Seoul, in the Daejeon area. The interior is configured considering the psychological stability of patients.

Safety & Medical Equipment System

iView Plastic Surgery has established a university hospital-level safety system:

**Hyperbaric Oxygen Therapy Chamber:** The first plastic surgery clinic in Daejeon to introduce this for swelling reduction and rapid recovery.
**Operating Room Safety System:** Positive Pressure Ventilation System, Real-time Anesthesia Monitoring, Uninterruptible Power Supply (UPS), Automated External Defibrillator (AED).
**Precision Diagnostic Equipment:** Utilizes 3D-CT and the latest endoscopic equipment for precise anatomical analysis.

Major Procedures & Signature Programs

iView Signature Programs

1. iLight Under-eye Surgery

Comprehensively resolves dark circles, protruding under-eye fat, and hollowness to create bright eyes, mainly using under-eye fat repositioning and nano-fat grafting.
2. Minimally Invasive V-line Lifting

Minimizes incision range for reduced scarring and recovery time while producing effective lifting results.
3. Male Eye Surgery

Customized eye surgery considering male anatomical characteristics and aesthetic standards for natural, non-excessive lines.
4. Eye Revision Surgery

High-difficulty surgery that precisely analyzes the causes of previous surgical failures (e.g., sausage eyes, unraveling, asymmetry) and restores them.

Detailed Procedures

A. Eye Surgery

**Double Eyelid Surgery:** Customized methods (non-incision, incision, natural adhesion).
**Canthoplasty (Slit Surgery):** Epicanthoplasty, superior, lateral, and lowering canthoplasty.
**Middle-aged Eye Surgery:** Upper and lower blepharoplasty for sagging eyelids and under-eye wrinkles.
**Endoscopic Forehead Lift:** Lifts forehead and eyebrows for a refreshing impression when eyes appear heavy.

B. Lifting & Anti-aging

**Thread Lifting:** Instantly pulls sagging skin using medical-grade threads.
**Face/Neck Lift:** Surgical method pulling up to the fascia layer (SMAS) for significant aging.
**Laser Lifting:** Non-invasive elasticity improvement using equipment like Ulthera or Thermage, chosen based on skin type.

C. Petit & Others

Botox, Fillers, Skin Boosters (Rejuran Healer, etc.).
Nose Surgery (Personal Nose Surgery), Breast Surgery, Fat Surgery, etc.

Reputation & Characteristics Analysis

Patient Reviews & Reputation

Positive Evaluations

**Consultation Expertise:** Director Kim receives favorable reviews for meticulous measurements and direct consultations, with feedback noting "Recommends only necessary parts" and "No overtreatment".
**Friendliness:** Medical staff and employees are often described as kind, with short waiting times and a comfortable hospital atmosphere.
**Result Satisfaction:** Patients report high satisfaction with natural results, particularly after eye surgery and lifting procedures.
**Rating:** Maintains a high rating of 9.8/10 on the Gangnam Unni app (based on 29 evaluations).

Considerations

As it is in the early stages of opening (October 2024), data on long-term surgical progress is still accumulating. However, Director Kim's extensive career at previous hospitals (Zenith, Face Plastic Surgery) provides a strong foundation.

Competitive Edge

**Academic Authority:** Director Kim's title as an 'Academic Committee Member of the Eye Plastic Surgery Research Society', rare in Daejeon, signifies peer-recognized surgical skills and builds strong patient trust.
**Safety First:** Investment in university hospital-level safety equipment, including hyperbaric oxygen therapy chambers and positive pressure ventilation systems, addresses patient demands for 'safe plastic surgery'.
**Local-based Premium Strategy:** Attracts patients from the Daejeon/Chungcheong region by offering medical services equivalent to Seoul's Gangnam without requiring travel.
**Strengthening Digital Communication:** Through the YouTube channel ('Beauty Inside by iView'), the director personally clarifies procedure principles, side effects, myths, and truths, fostering transparency and patient engagement.

Conclusion

iView Plastic Surgery and Representative Director Kim Chang-kyun are quickly establishing themselves in the Daejeon plastic surgery market with the core keywords of **'Expertise' and 'Safety'**. Director Kim, with rich clinical experience and a unique background as an academic committee member of the Eye Plastic Surgery Research Society, demonstrates exceptional expertise. The hospital's commitment to honest consultations, advanced safety equipment, and pleasant facilities is gaining patient trust. Despite being in its early stages, its robust foundation and patient-centered philosophy indicate a high potential to grow into a leading plastic surgery clinic in the central region.

Expertise Safety Trust