Executive Summary
Non-surgical Anti-aging
Specializes in advanced non-surgical anti-aging and lifting procedures like Tune Face, Onda Lifting, and Titanium Lifting.
Accessible High-end Strategy
Combines luxurious private single-room facilities in Cheongdam-dong with a reasonable pricing policy, offering exceptional cost-effectiveness.
High Proficiency & Competitiveness
Consistently highly rated for technical proficiency, especially Director Kim Min-ho's direct procedure approach, and competitive pricing.
Popularity Challenges
Despite high popularity, mixed reviews exist regarding potential waiting times due to high demand and some 'factory-type' processes.
Director Kim Min-ho Profile
Kim Min-ho
Representative Director of HYZEat Clinic (formerly Cheongdam Tune Clinic)
Academic Activities
- Regular Member, Korean Academy of Laser, Dermatology and Trichology
- Regular Member, Korean Academy of Obesity & Aesthetic Treatment
- Regular Member, Korean Academy of Aesthetic Plastic & Laser Surgery
Specialist Status Analysis
Director Kim Min-ho is likely a General Practitioner focusing on aesthetic procedures, rather than a Board-Certified Dermatologist. His expertise is built on extensive clinical experience and high-level proficiency in specific aesthetic equipment, such as Tune Face.
Medical Philosophy: "Tune Omakase" & "Direct Procedure"
Tune Omakase
Customized procedures based on a comprehensive analysis of patient's skin, bone structure, aging degree, and needs.
Direct Procedure
Emphasizes that procedures are directly performed by the skilled representative director, ensuring reliability and avoiding 'shadow doctors'.
Accessibility
Commits to maintaining reasonable prices (aiming for nationwide lowest) in Cheongdam-dong by reducing unnecessary costs.
Hospital Overview & Brand Identity
Brand History & Meaning
HYZEat Clinic originally opened as 'Cheongdam Tune Clinic', known for Tune Face. The name changed to 'HYZEat' to expand its philosophy:
- HYZE: A compound of 'Hyper Youth' (Youth beyond limits) and 'Zenith Energy' (Best vitality), signifying the commitment to providing optimal energy and youth.
- at: An abbreviation for 'Accessible' and 'Trusted', embodying the philosophy of lowering the psychological barrier of the Cheongdam-dong location and offering trustworthy services at reasonable prices.
Location & Facility Infrastructure
Address: 3rd Floor, Nana Building, 36 Dosan-daero 55-gil, Gangnam-gu, Seoul (83-8 Cheongdam-dong)Accessibility: Excellent public transport, 1-5 minute walk from Exit 4 of Apgujeong Rodeo Station (Suin-Bundang Line).
- Private Single Rooms: All procedures are 100% reservation-based and conducted in private single rooms for patient privacy and comfort.
- Specialized Centers: Features a Main Building (Lifting Center) and a New Building (VIP Tune Center), indicating specialized space configurations.
- Parking & Valet: Offers on-site parking tower and valet services, with parking fees during procedures covered by the clinic.
Major Procedures & Technical Analysis
HYZEat Clinic focuses on non-invasive lifting and tightening procedures using advanced laser and high-frequency equipment, avoiding surgical methods.
Tune Face - Signature Procedure
A radiofrequency (RF) lifting procedure utilizing Alma's Accent Prime equipment, which generates 40.68MHz high-frequency energy for collagen regeneration.
- 3-Step Depth Control: Allows for customized treatment by delivering energy to shallow to deep skin layers.
- Pain Relief: A dual cooling system minimizes discomfort, often making anesthesia unnecessary.
- HYZEat's Differentiator: Director Kim Min-ho provides personalized "Tune Omakase" procedures, combining various handpieces like Tune Blue, Tune Red, and Tune Liner.
Onda Lifting - Key Mainstream Procedure
This lifting device uses Microwave technology to deliver thermal energy to the subcutaneous fat layer and dermis, protected by 'Coolwaves' for the epidermis.
- Dual Effects: Simultaneously achieves fat reduction and skin tightening, ideal for double chin or excessive cheek fat.
- HYZEat's Differentiator: Known as 'Onda Restaurant' due to high procedure frequency. Offers high-energy procedures (90KJ+) at a competitive price (around 330,000 KRW).
Other Premium Lifting Equipment
- Titanium Lifting: Delivers three wavelengths (755nm, 810nm, 1064nm) for lifting, tightening, and brightening with immediate results.
- Thermage FLX & 10Therma: RF tightening procedures for skin texture and fine lines. HYZEat emphasizes genuine tips and shot count disclosure.
- Ulthera: Standard lifting procedure using ultrasound (HIFU) to shrink the SMAS layer.
Reputation & Patient Experience Analysis
A comprehensive analysis of patient data from various aesthetic medical platforms (Gangnam Unni, Babitalk, Sungyesa) reveals distinct patterns.
Positive Evaluations (Pros)
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1. Overwhelming Cost-Performance
Despite its Cheongdam-dong location, prices are comparable to or lower than clinics in other regions. Onda Lifting and Tune Face are particularly praised for their price competitiveness.
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2. Procedure Proficiency
Patients frequently note, "it feels like a factory system, but the skills are not factory-level." Director Kim Min-ho's manual skills and energy control are highly trusted.
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3. Facilities & Privacy
The use of private single rooms for procedures, enhancing privacy and comfort, is a significant advantage cited by many patients.
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4. No Upselling
The clinic's transparent approach of not recommending unnecessary procedures or pushing expensive packages is consistently viewed positively.
Negative & Mixed Evaluations (Cons & Mixed Reviews)
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1. Waiting Time & Booking Difficulty
Complaints often arise due to the clinic's high popularity, leading to difficulties in booking and potential waiting times even with reservations.
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2. Mixed Feelings on Consultation Process
Some patients desire a more in-depth design process before the procedure, feeling that consultations can be brief. Others appreciate the efficiency and directness of the director's communication during the procedure.
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3. "Factory-like" Feel
While systematic and fast, some feedback describes the experience as a "Luxurious Factory," where efficiency and fast turnover are prioritized over delicate emotional care.
Overall Ratings
Gangnam Unni
9.4 / 10.0
(Over 600 reviews)
Babitalk
4.8~4.9 / 5.0
Sungyesa
97 points
(Trust Score)
Conclusion
HYZEat Clinic (formerly Cheongdam Tune Clinic) and Representative Director Kim Min-ho have successfully established themselves in the competitive Korean aesthetic medical market. Their clear value proposition: "Providing skilled lifting procedures at reasonable prices in luxurious Cheongdam-dong facilities."
It is an optimal choice for patients prioritizing cost-performance and effective procedure results. However, preferences may vary for those who value short waiting times or extensive, emotional pre-consultation. Director Kim Min-ho effectively projects an image as a 'skilled practical doctor' who delivers tangible results through high proficiency and clinical experience with specific equipment.
The clinic is particularly appealing to the 20-40 demographic considering lifting procedures and is expected to continue its 'Masstige' (Mass Prestige) strategy.