Apex Plastic Surgery · Lee Yeon-hoon Analysis Report

Key Points Overview

Ethical & Right Plastic Surgery Philosophy

Apex Plastic Surgery advocates 'Right Diagnosis, Right Plastic Surgery,' emphasizing an ethical approach that avoids overtreatment and recommends only necessary surgeries.

Board-Certified, International Expertise

Chief Director Lee Yeon-hoon is a board-certified plastic surgeon with training from Asan Medical Center (Seoul) and Royal London Hospital (UK).

Specialized Procedures

Specializes in eye surgery (double eyelid, canthoplasty, reoperation), nose surgery (autologous cartilage, reoperation), and anti-aging (lifting, youth-enhancing surgery).

Strong International Patient Trust

Highly recognized in Japan, attracting over 1,000 Japanese patients annually without brokers, maintaining transparent, equal cost policies.

Chief Director Lee Yeon-hoon

Dr. Lee Yeon-hoon is the Chief Director of Apex Plastic Surgery and a board-certified plastic surgeon, known for his global expertise and commitment to ethical practice.

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"Pursuing surgical outcomes that are as natural as possible, yet provide distinct and lasting improvements."

Education & Training Process

Board Certification as a Plastic Surgery Specialist by the Ministry of Health and Welfare of Korea.
Training at the Department of Plastic Surgery at Asan Medical Center, a top-tier general hospital in Korea.
Advanced training at the Royal London Hospital in London, UK, broadening understanding of diverse anatomical structures.

Major Career & Academic Activities

Former Director at Woori Plastic Surgery, accumulating extensive clinical experience.
Regular Member of the Korean Society of Plastic and Reconstructive Surgeons.
Regular Member of the Korean Society for Aesthetic Plastic Surgery.
Regular Member of the Korean Cleft Palate-Craniofacial Association.

Unique Strength: Japanese Proficiency & Background

Originally from Tokyo, Japan, Chief Director Lee possesses native-level Japanese proficiency. This unique background allows for direct, in-depth consultations with Japanese patients without an interpreter, fostering trust and eliminating misunderstandings critical for successful plastic surgery outcomes. This has made him a highly recommended "trustworthy Korean doctor" in Japan.

Hospital Information

Location and Accessibility

Apex Plastic Surgery is strategically located on the 3rd floor of Hanjungang Tower, 139-1 Teheran-ro, Gangnam-gu, Seoul. It boasts exceptional accessibility, being just a 3-minute walk from Exit 4 of Yeoksam Station on Subway Line 2. This prime location caters to both local professionals and international medical tourists.

Medical Philosophy: 'Barun Plastic Surgery'

The core slogan, "The Origin of Right Diagnosis, Right Plastic Surgery," reflects the hospital's commitment to protecting the essence of medical care in a competitive market.

**Eradication of Shadow Doctors:** Operates a real-name system, ensuring the consulting director performs the entire surgery.
**Avoidance of Overtreatment:** Recommends only medically necessary and aesthetically effective procedures, avoiding unnecessary surgeries.
**Provision of Transparent Information:** Delivers accurate information and provides meticulous post-operative care.

International Specialization Strategy

Apex Plastic Surgery has cultivated a strong reputation among Japanese patients, with approximately 1,400 to 1,500 visiting annually. This remarkable influx is driven purely by reputation and skill, without reliance on brokers.

**Broker-Free Patient Influx:** Achieves high international patient numbers through organic reputation, showcasing genuine trust.
**Transparent Cost Policy:** Applies the same medical fee structure to both domestic and foreign patients, reinforcing trust and fairness.

Hospital System & Patient Safety

**Operating Room CCTV:** Installed to ensure transparency and prevent ghost surgeries.
**Anesthesia Safety:** Real-time monitoring and safe anesthesia protocols.
**Daily Surgery Limit:** Policy to limit daily surgeries, ensuring optimal surgeon concentration.
**1:1 Responsibility System:** Attending director manages consultation, surgery, and post-op checks.
**Strict Reservation System:** Minimizes wait times and ensures ample consultation duration.
**Systematic Aftercare:** Comprehensive post-surgery management, including swelling management lasers.

Major Procedures & Specialized Fields

Eye Surgery (Blepharoplasty)

Director Lee's expertise lies in achieving both functional improvement and aesthetic satisfaction.

Natural adhesion double eyelid, incision method, ptosis correction.
Canthoplasty (epicanthoplasty, lateral, lower, upper), eye reoperation.
Upper/lower blepharoplasty, focusing on natural yet distinct changes.
High proficiency in reoperations to address side effects.

Nose Surgery (Rhinoplasty)

Emphasizing safe materials and structural stability for facial three-dimensionality.

Bridge surgery, tip surgery (using ear cartilage, septal cartilage).
Bulbous nose correction, hump nose correction, nose reoperation.
Appropriate mix of artificial implants and autologous tissues.
Aims for long-term structural integrity, preventing tip drop or deformation.

Anti-aging & Lifting

Key medical fields addressing aging prevention and rejuvenation.

**SMAS Facelift:** Powerful lifting by targeting the SMAS fascia layer.
**Sub-brow Lift:** Restores refreshing eyes by lifting sagging eyelids via eyebrow incisions.
**Fat Plastic Surgery:** Facial fat grafting and liposuction for youthful contours.
Customized design considering individual aging levels and skin elasticity.

Petite Plastic Surgery and Others

Beyond surgical procedures, Apex Plastic Surgery also offers non-surgical aesthetic treatments such as Botox and fillers, catering to patients seeking cosmetic improvements without the burden of surgery.

Reputation & Patient Review Analysis

Quantitative Evaluation

On major plastic surgery communities like **Gangnam Unni**, Apex Plastic Surgery records a high rating of:

9.3 / 10

(Based on 1,015 evaluations, placing it in the upper tier among Gangnam clinics)

**Number of Reviews for Director Lee Yeon-hoon:**

515+

(Procedure reviews, indicating active medical practice and high patient preference.)

Qualitative Evaluation

Positive Factors

**Natural Results:** Patients frequently praise "natural beauty without being excessive" and "harmonious, as if it were always my face."
**Honest Consultation:** High trust in Director Lee's integrity, with comments like "doesn't recommend unnecessary surgeries" and "tells you what can't be done."
**Japanese Communication:** Japanese patients highly appreciate direct communication with the doctor, fostering psychological stability.
**Meticulous Suturing & Scar Management:** Numerous reviews highlight minimal scarring and fast recovery due to delicate surgical techniques.

Considerations & Critical Opinions

**Wait Times:** Due to popularity, some patients have noted difficulties in booking reservations or experiencing wait times.
**Subjective Dissatisfaction:** As with all aesthetic procedures, very few cases of subjective dissatisfaction may arise due to differing individual aesthetic standards, but the hospital demonstrates efforts to resolve these through active communication.

Conclusion & Comprehensive Analysis

**Apex Plastic Surgery** and **Chief Director Lee Yeon-hoon** are evaluated as a medical institution that has achieved growth based on **skill and trust**, rather than relying on flashy marketing.

Professionalism

Director Lee's robust medical skills, backed by Asan Medical Center and overseas training, excel in complex and re-operative surgeries.

Ethics

Elimination of shadow doctors, CCTV installation, and honest treatment recommendations build profound patient trust.

Uniqueness

Director Lee's Japanese proficiency and Tokyo background offer a distinct competitive edge, elevating global patient standards.

**Comprehensive Recommendation:** Apex Plastic Surgery is an ideal choice for patients seeking natural and safe results, valuing in-depth communication with their doctor. It presents a strong option, particularly for those considering eye, nose, and anti-aging procedures.

*This report is based on public web data, patient reviews, and official hospital information. As actual surgical results may vary depending on individual conditions, direct consultation with a specialist is strongly recommended for decision-making.*