Key Points Overview
Institution Overview
345 Plastic Surgery, near Sinnonhyeon Station, Gangnam-gu, Seoul, co-founded by Seoul National University alumni, specializes in customized facial solutions based on the "345" philosophy (triangle, square, circle).
Medical Expertise
Representative Director Han Kyu-nam, a Seoul National University alumnus, specializes in soft tissue fields like lifting, breast surgery, and fat grafting, providing total anti-aging solutions and preventing sagging through collaboration with bone specialist Director Park Jong-lim.
Treatment System & Safety
The clinic features a 4-step safety system including university hospital-level infection control, resident anesthesiologists, and CCTV. The '345 Doctor Call' service provides personal post-surgery follow-ups, enhancing patient care.
Reputation & Public Opinion
Generally positive for natural results and avoidance of overtreatment. However, some dissatisfaction exists regarding waiting times, consultation staff, or specific procedure outcomes, requiring consideration of individual differences.
In-depth Profile Analysis of Representative Director Han Kyu-nam
Education and Training Process
Director Han Kyu-nam is a plastic surgery specialist who has followed an elite course at the highest level in Korea.
- Education: Graduated from Seoul National University College of Medicine and obtained a Master of Medicine degree from the same graduate school.
- Training: Completed his residency at the Department of Plastic Surgery, Seoul National University Hospital, and obtained his board certification. This is evaluated as a background with authenticity even among plastic surgery specialists in Korea.
Major Career and Areas of Expertise
- Previous Career: He accumulated extensive clinical experience while serving as a director at Banobagi Plastic Surgery, a large plastic surgery clinic. Even then, he showed active activity in the fields of breast surgery and lifting.
- Specialty (The "Flesh" Specialist): Within 345 Plastic Surgery, Director Han Kyu-nam is collectively referred to as a 'Flesh' expert. This means he specializes in resolving cheek sagging that may occur after facial contouring (bone) surgery or improving changes in soft tissue due to aging.
- Major Procedures: Facelift, mini-lifting, breast surgery (augmentation/reduction/revision), liposuction and grafting, body contouring, etc.
- Key Doctor Activities: He is recognized for his expertise by medical device and implant companies, acting as a MINT Global Key Doctor, Elasticum Advisory Doctor, and MENTOR Young Leader.
Academic and Research Activities
Director Han Kyu-nam continuously participates in academic research as well as clinical practice.
- Society Activities: He is an active member of the Korean Society of Plastic and Reconstructive Surgeons, the Korean Society for Aesthetic Plastic Surgery, and the Korean Cleft Palate-Craniofacial Association. He is also active in sub-specialties such as the Breast Surgery Study Group, Anti-Aging Study Group, and Botox-Filler-Thread Study Group.
- International Activities: He has international exchange experience, such as attending the Motiva Conference held in Stockholm, Sweden, in the past, and passing on breast augmentation know-how to medical staff in Vietnam.
- Research Presentations: He contributes columns and presents at conferences on topics such as breast surgery, the correlation between zygoma surgery and lifting, and the effects of endoscopic forehead lifting.
Hospital Information & Philosophy
Brand Identity: The Meaning of 345
The hospital name '345' is not just a sequence of numbers, but a metaphor for the geometric forms that make up the face.
- Symbolism of Shapes: It signifies the triangle (3), square (4), and circle (5), which are the basis of all face shapes in the world.
- Philosophical Implication: It implies the will to find the most beautiful form suitable for each individual's characteristics rather than imposing a standardized standard of beauty on patients with different face shapes, such as a pretty triangle, a unique square, or a harmonious circle.
- Accessibility: It is also used as a double meaning to provide useful information for '3 minutes and 45 seconds' through the YouTube channel name, emphasizing communication with the public.
Location and Facility Infrastructure
- Location: It is located on the 3rd and 7th floors of the Eunseong Building, 116 Bongeunsa-ro, Gangnam-gu, Seoul. It has excellent accessibility, being a 1-minute walk from Exit 4 of Sinnonhyeon Station and a 10-minute walk from Exit 11 of Gangnam Station.
- Facilities: Advocating a university hospital-level safety system, it is equipped with sterile operating rooms, inpatient rooms, and recovery rooms. In particular, it is analyzed that investment has been concentrated on infection control and emergency response systems due to the nature of simultaneous bone and soft tissue surgeries.
Major Procedures & Clinical Features
The procedures that Director Han Kyu-nam and 345 Plastic Surgery focus on are centered on 'naturalness' and 'anti-aging'.
Lifting and Anti-Aging
Procedures that improve facial lines without cutting bone. Director Han Kyu-nam performs customized surgeries that adjust the incision range and dissection range according to the degree of skin sagging and age group.
- Focuses on extending the maintenance period and maintaining natural expressions by considering the SMAS (superficial musculo-aponeurotic system) layer, not just simple skin pulling.
Breast Surgery
Director Han Kyu-nam performs overall breast-related surgeries including breast augmentation, reduction, revision, as well as nipple surgery and accessory breast tissue removal.
- Based on a high understanding of the latest implants such as Motiva (selected as KOL), he pursues a natural volume that fits the body type.
Facial Contouring (Collaboration)
A surgical method that creates a natural line and prevents secondary angles by cutting from below the ear to the front chin at once.
- The completeness is enhanced by immediately compensating for soft tissue sagging that may occur during contouring surgery with Director Han Kyu-nam's lifting techniques.
Differentiated Treatment System of 345 Plastic Surgery
345 Plastic Surgery differentiates itself from competing hospitals through the unique concept of 'collaboration between bone and flesh' and a patient-centered safety system.
Bone & Soft Tissue Collaboration System
The biggest feature of this hospital is the organic collaboration between Representative Director Park Jong-lim (Bone Expert) and Representative Director Han Kyu-nam (Flesh Expert).
- Necessity: It complements skin sagging that cannot be solved by facial contouring surgery alone, or skeletal problems that are difficult to improve with lifting alone.
- Process: When Director Park Jong-lim, who has experience with over 10,000 bone surgeries, refines the skeleton, Director Han Kyu-nam completes the optimal face line by performing lifting or fat grafting considering muscles, fat, and skin elasticity. This is evaluated as an effective approach to prevent 'cheek sagging' side effects that may occur after surgery.
4-Step Safety System
The clinic operates four key safety devices that prioritize patient safety.
- University Hospital-Level Infection Control: Blocking external contamination of the operating room and establishing an emergency response system.
- Resident Anesthesiologist: An anesthesiology specialist who has worked with the two representative directors for years resides in the hospital to monitor the patient's vital signs in real-time.
- Precision Analysis System: Accurately identifies bone structure and nerve line locations through the latest equipment such as high-resolution 3D CT.
- Surrogate Surgery Relief System (CCTV): By installing CCTVs in the operating room and recording the entire process, anxiety about surrogate surgery (shadow doctors) is relieved and transparency is guaranteed.
Patient-Centered Care: 345 Doctor Call
- Overview: This is a service where the operating surgeon directly calls the patient who has been discharged after surgery to check their condition.
- Effect: It relieves the anxiety patients may experience after discharge, and allows medical staff to provide quick guides for unexpected situations, making it a service with very high patient satisfaction. This is a representative example showing the responsibility of the medical staff.
Comprehensive Analysis of Reputation & Public Opinion
Positive Evaluations
- Naturalness of Results: There are many reviews stating "not excessive" and "became pretty naturally." In particular, it is evaluated that the artificial feeling is less due to the surgical plan considering both bone and flesh simultaneously.
- Responsible Attitude: There are many mentions of the 'Doctor Call' service, and patient reactions indicate they felt trust in the director personally taking care of the post-operative progress.
- Professional Consultation: There are evaluations that they do not recommend unnecessary surgeries during consultation and explain the patient's condition honestly and professionally.
Negative Evaluations and Concerns
- Wait Time and Operations: Some patients pointed out that waiting times are long or the response of consultation managers (consultants) is inexperienced. In particular, there were opinions that "young consultants seem inexperienced."
- Specific Result Dissatisfaction: As with all plastic surgery clinics, some cases complaining of minimal effects or side effects in specific procedures such as under-eye fat repositioning have been mentioned in communities.
- Rumors: Rumors related to side effects or accidents have been mentioned in certain communities in the past, but caution is needed in judging the reliability of the information as specific facts have not been confirmed or posts have been deleted.
- Corporate Culture (Employee Reviews): According to corporate reviews on sites like JobPlanet, the rating is 3.0, with salary and welfare levels being good, but evaluations of internal culture or management are average. This can serve as a reference indicator for internal organizational operations, separate from the quality of medical services.
Conclusion & Suggestions
Comprehensive Analysis
345 Plastic Surgery Clinic and Representative Director Han Kyu-nam have a clear concept of 'Collaboration between Bone and Flesh Experts from SNU Alumni'. Based on extensive clinical experience and academic background accumulated since his time at Banobagi Plastic Surgery, Director Han Kyu-nam has complemented the limitations of facial contouring surgery and established a unique anti-aging domain. In particular, the university hospital-level safety system and patient-close care systems like 'Doctor Call' are major factors increasing the hospital's reliability.
Suggestions & Core Values
- Patient Perspective: It is a suitable hospital for patients who want to improve complex aging or face shapes that require consideration of both facial contouring and lifting. However, it is important to clearly convey what you want during consultation and establish a surgical plan through sufficient communication with the attending director (Han Kyu-nam or Park Jong-lim).
- Precautions: Since online reputation is based on individual subjective experiences, it is necessary to refer to positive and negative reviews in a balanced manner, but the process of personally visiting to verify the expertise of the medical staff and the hospital system is essential.
This report was written based on public web data and search results and cannot substitute for medical judgment.