Reverse Clinic Bundang · Kim Yong-gun Analysis Report

Key Summary

Clinic Overview

Reverse Clinic Bundang Branch is located near Exit 1 of Seohyeon Station and is a network dermatology clinic aiming for "Total Beauty Consulting".

Representative Director

Director Kim Yong-gun is a medical professional who graduated from Seoul National University and Kyungpook National University, trained at Konkuk University Medical Center.

Key Procedures

Core focus includes high-difficulty tattoo removal using Enlighten Ruby Pico, lifting using Density High and Shurink Universe, and Botox procedures using Coretox.

Reputation & Characteristics

High satisfaction with facilities due to latest equipment and private hair removal rooms. Harmonizes network clinic price competitiveness with personalized counseling.

Representative Director Kim Yong-gun: Profile & Expertise

Education Background

Graduated from the Department of Biology Education, College of Education, Seoul National University
Graduated from the School of Medicine, Kyungpook National University (Master of Medicine)

Training and Career

Completed Internship at Catholic Medical Center (CMC)
Underwent Residency training at Konkuk University Medical Center
Currently serving as Representative Director of Reverse Clinic Bundang Branch

Major Clinical Fields & Procedure Style

Director Kim Yong-gun performs "Total Care" encompassing general aesthetic clinic procedures such as fillers, lifting, hair removal, skin lasers, and Botox.

**Counseling Style:** Known for meticulously explaining procedure details in a calm tone, building trust with patients.
**Procedure Philosophy:** Clearly explains pros and cons of products (e.g., "Coretox"), giving patients the right to choose. Recommends procedures suitable for individual facial contours and skin conditions.

Hospital Information and Infrastructure

Location and Accessibility

Reverse Clinic Bundang Branch is located at 2nd Floor (Units 201, 202), Geumhwa Building, 19 Hwangsaeul-ro 360beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do.

It's about a 3-5 minute walk from Exit 1 of Seohyeon Station on the Bundang Line, offering excellent public transport accessibility. This strategic location aims to attract patients from the southern Gyeonggi region.

Clinical Philosophy & Operation Policy

The Bundang branch advocates itself as a "Total Consulting Group," aiming to provide customized solutions by analyzing the patient's current condition and clearly recognizing issues.

The slogan "Design Yourself" reflects the commitment to personalized procedures that consider individual personality and characteristics, rather than standardized cosmetic treatments.

Status as a Network Clinic

Reverse Clinic has grown into a large-scale aesthetic medical network with a total of 8 branches. This network structure offers:

**Efficiency in Equipment and Drug Supply:** Bulk purchasing enables reasonable prices for genuine tips or Botox.
**Standardized Medical Services:** Sharing procedure manuals and protocols maintains consistent medical quality across branches.
**Brand Reliability:** Leverages "Reverse Clinic" brand awareness to attract early patients to new branches.

Major Procedures and Technical Characteristics

High-Difficulty Tattoo Removal

The Bundang branch specializes in pigment and tattoo removal, notably with the **Enlighten Ruby Pico Laser**.

**Core Equipment:** Enlighten Ruby Pico Laser, effective for warm-toned tattoos (green, blue) previously hard to remove.
**Procedure Process:** Tailored procedure plans based on tattoo size, color, and depth, focusing on minimal scarring and faster skin recovery.

Lifting and Anti-aging

A diverse lineup of equipment for effective lifting procedures.

**Ultrasound (HIFU) Lifting:** Utilizes "Shurink Universe," a second-generation device known for speed, less pain, and close-contact treatment on curved areas.
**Radio Frequency (RF) Lifting:** Features "Density High," a high-intensity RF device using two wavelengths for deep collagen production.
**Thread Lifting:** Actively performs thread lifting for sagging skin, with recommendations for combined procedures like "Contour Tox."

Botox and Petit Plastic Surgery

**Minimizing Resistance:** Actively promotes "Coretox" to reduce the risk of Botox resistance due to its purified protein composition.
**Genuine Product/Quantity Principle:** Adheres to using genuine products and correct quantities for all procedures, ensuring credibility.

Laser Hair Removal

**Private System:** Procedures are conducted in private single rooms to ensure patient comfort and privacy, especially for sensitive areas.
**Equipment:** Uses dedicated and proven hair removal lasers, such as Apogee Plus.

Reputation Analysis and Patient Feedback

Positive Evaluations (Pros)

**Facilities and Cleanliness:** Sophisticated interior and very clean hospital environment, typical of a newly opened branch.
**Kindness and Counseling:** High praise for the kindness of staff and counseling managers, with Director Kim Yong-gun's calm and meticulous explanations instilling high confidence.
**Price Competitiveness:** Advantage of reasonable prices through various events, facilitated by its network clinic nature (e.g., Shurink Universe, Botox).
**Accessibility:** Easy visits due to its location in the Seohyeon Station area.

Negative Evaluations and Concerns (Cons)

**Concerns about Factory-type Clinics:** Some communities have prejudices against large network clinics being "factory-type," prioritizing turnover. However, the Bundang branch mitigates this with high direct director counseling.
**Waiting Time:** Potential for longer waiting times during popular procedures or event periods, a common characteristic of general network clinics.

Actual Review Cases

"The facilities are clean since it opened recently, and it was good that the director explained things meticulously."

"Received Coretox at a cheap price through event pricing."

"Liked the private hair removal room."

Comprehensive Analysis and Conclusion

Category	Content
Location	Near Exit 1 of Seohyeon Station, Bundang-gu, Seongnam-si, Gyeonggi-do (Top Accessibility)
Representative Director	Kim Yong-gun (SNU Biology Ed, KNU Med School, Konkuk Univ Hospital Training)
Key Equipment	Enlighten Ruby Pico (Tattoo Removal), Density High, Shurink Universe
Operation Philosophy	Total Consulting Group, 1:1 Customized Design Procedure
Distinction	Specialized in intractable tattoo removal, Private hair removal rooms, Resistance-considered Botox

Conclusion

Reverse Clinic Bundang Branch is evaluated to have successfully entered the aesthetic medical market in the southern Gyeonggi region by combining strong network brand power with Representative Director Kim Yong-gun's expertise. In particular, **expertise in tattoo removal led by 'Enlighten Ruby Pico'** and **safety-oriented petit procedures utilizing 'Coretox'** act as differentiation points from other clinics.

Representative Director Kim Yong-gun seems to be building an image of a 'sincere doctor' among patients with **calm and meticulous explanations and procedures** rather than flashy rhetoric. This is an important element that compensates for the weakness of 'mechanical treatment' that large network clinics may have.

A future task is whether the high service quality and kindness of the early opening period can be maintained even after the number of patients increases. Based on the data so far, Reverse Clinic Bundang Branch is analyzed to be an attractive option for patients in Bundang and the southern Gyeonggi region who want high-quality facilities and medical services at reasonable prices.