Analysis Report

Classy Plastic Surgery

Representative Director Park Sung-hoon In-depth Analysis

Basic Principles Patient Safety Revision Surgery Expertise

Summary and Key Points

This report is the result of an in-depth analysis of Classy Plastic Surgery, located in Gangnam-gu, Seoul, and Specialist Park Sung-hoon, the founder and representative director. This investigation covers basic hospital information, medical staff background, major clinical fields, patient reputation, and characteristics of the hospital operation system.

Hospital Identity

Classy Plastic Surgery advocates "treatment faithful to basics" and "customer-oriented," with a philosophy of providing customized solutions necessary for each individual rather than recommending excessive surgery.

Representative Director

Representative Director Park Sung-hoon is a plastic surgery specialist who served as an adjunct professor at Eulji University Hospital and former director of EasyN Plastic Surgery. He possesses extensive clinical experience in eye surgery, nose surgery, and particularly in the field of revision surgery.

Major Procedures

Eye surgery (natural adhesion, eye shape correction), nose surgery (3-stage series extension, revision surgery), and anti-aging surgery (endoscopic forehead lift) are core medical subjects.

Safety System

An anesthesiology specialist (Director Kim Mi-reum) resides on-site, and patient safety and prevention of ghost surgery are prioritized through CCTV installation in operating rooms and a real-name surgery system.

PROFILE

In-depth Analysis of Medical Staff

Representative Director Park Sung-hoon (Dr. Park Sung-hoon)

Representative Director Park Sung-hoon is the core medical staff of Classy Plastic Surgery, operating a system where he is directly involved from consultation to surgery performance and post-operative care.

Profile and Qualifications

  • Qualifications: Board Certified Plastic Surgeon
  • Major Career:
    • Current Representative Director, Classy Plastic Surgery
    • Former Director, EasyN Plastic Surgery
    • Advisor and Adjunct Professor, Eulji University Hospital
  • Academic Activities:
    • Member, Korean Society of Plastic and Reconstructive Surgeons
    • Member, Korean Society for Aesthetic Plastic Surgery
    • Member, Korean Rhinoplasty Society
    • Member, Korean Fat Plastic Surgery Society
    • Member, Korean Cleft Palate-Craniofacial Association
    • Member, International Confederation for Plastic, Reconstructive and Aesthetic Surgery (IPRAS)

Analysis

Director Park Sung-hoon possesses both experience as a university hospital adjunct professor and extensive experience in private practice (EasyN Plastic Surgery, etc.). In particular, his membership in the Rhinoplasty Society and Craniofacial Association suggests a high structural understanding of the facial area, which leads to expertise in eye and nose revision surgery fields.

Caution

As there are plastic surgery specialists with the same name (e.g., Director Park Sung-hoon of Gold River Plastic Surgery in Incheon, AB Plastic Surgery, etc.), care must be taken not to confuse them when searching for information. This report analyzes Director Park Sung-hoon of Classy Plastic Surgery exclusively.

Director Kim Mi-reum (Anesthesiology and Pain Medicine)

Responsible for anesthesia safety, one of the most important safety factors when choosing plastic surgery.

Qualifications & Career

  • Qualifications: Anesthesiology and Pain Medicine Specialist
  • Career: Former Anesthesiology Specialist at National Medical Center
  • Role: Dedicated to identifying patient condition before surgery, real-time monitoring during surgery, and post-operative recovery management.

Analysis

The residence of an anesthesia specialist in the hospital means immediate response to emergency situations is possible, which is a factor that gives high trust to patients.

Hospital Overview and Operational Philosophy

Basic Hospital Information

Classy Plastic Surgery is located near Gangnam Station in Seoul, the center of plastic surgery in Korea. Along with a highly accessible location, it is equipped with a treatment environment considering patient privacy and convenience.

  • Name: Classy Plastic Surgery
  • Representative: Park Sung-hoon
  • Location: 12th Floor, Gangnam Jewell Tower 2, 24, Seocho-daero 77-gil, Seocho-gu, Seoul (Near Gangnam Station Exit 10)
  • Clinic Hours:
    • Weekdays: 10:00 ~ 19:00
    • Saturday: 10:00 ~ 17:00
    • Sundays and Public Holidays: Closed

Treatment Philosophy: The Meaning of 'Classy'

The hospital name 'Classy' carries the meaning of 'high-class' and 'sophisticated', representing the aesthetic direction the hospital pursues. The hospital's official operational philosophy is summarized by the following core values.

  1. Customer-Centric Hospital: Thinking from the customer's perspective rather than the medical staff's convenience, and prioritizing communication.
  2. Honest Treatment: Does not recommend unnecessary surgeries and suggests only medically proven methods. This is in line with Director Park Sung-hoon's consultation style.
  3. Safety First: Prioritizing patient life and safety as the top value, beyond just cosmetic results, through the residence of an anesthesia specialist and emergency system equipment.
  4. Continuous Research: Incorporating the latest trends and proven techniques through ceaseless academic activities and research.

Major Clinical Fields and Procedure Characteristics

Classy Plastic Surgery treats various fields such as eyes, nose, lifting, and facial contouring, but shows a tendency to specialize particularly in Eye Surgery and Nose Surgery (including revisions).

Eye Surgery

Director Park Sung-hoon precisely analyzes the thickness of individual eyelid skin, amount of fat, muscle strength, etc., to proceed with customized surgery.

  • Natural Adhesion Double Buried Method: A method that complements the loosening phenomenon, a disadvantage of the existing buried method, and reduces worries about scars from the incision method. It induces natural adhesion between skin and muscle to create a distinct yet undetectable line.
  • Ptosis Correction: Corrects ptosis (weak eye-opening muscle strength) to make sleepy-looking eyes clear. Incision and non-incision methods are applied depending on the patient's condition.
  • Eye Revision Surgery: Focuses on high-difficulty revision surgeries such as scar removal, sausage eye (thick line) correction, and restoration of loosened lines.

Rhinoplasty

Classy Plastic Surgery's nose surgery puts forward the slogan "Surgery without a second failure" and pursues functional improvement and aesthetic harmony simultaneously.

  • 3 Principles of Nose Revision Surgery:
    • Ideal Facial Proportions: Design considering the 1/3 ratio of vertical facial length.
    • Accurate Analysis: Precise diagnosis of deviated septum, implant issues, etc., utilizing 3D CT.
    • 1:1 Individual Customization: Implementation of lines (straight-curved, straight, etc.) suitable for the individual's face shape, rather than a standardized nose shape.
  • Materials Used: Actively utilizes autologous tissues such as septal cartilage, ear cartilage, autologous costal cartilage, and autologous dermis to minimize side effects (contracture, inflammation).
  • Specialized Surgery: Parallel implementation of detailed correction techniques such as alar reduction, bulbous nose correction, and hump nose correction in addition to nose bridge surgery.

Anti-aging and Lifting

Provides procedures reflecting anti-aging demand from the younger generation as well as the middle-aged.

  • Endoscopic Forehead Lift: Simultaneously improves sagging eyebrows and forehead wrinkles to create a bright impression. Minimizes nerve and blood vessel damage through endoscopy.
  • L-Ggum Mini Lift: Presumed to be a procedure that provides effective lifting while reducing the burden of facial lifting.

Other Procedures

  • Facial Contouring: Completes a three-dimensional facial line through chin implant surgery, paranasal implant surgery (noble surgery), etc.
  • Petit Surgery: Non-surgical improvement using Botox, fillers, etc.

Hospital System and Safety

Safety System

  • Real-Name Surgery System: The director who consulted directly performs the surgery, resolving anxiety about so-called 'shadow doctors (ghost surgery)'.
  • Operating Room CCTV: CCTV is installed inside the operating room to transparently manage the entire surgical process. This is recently one of the most important factors patients consider when choosing a hospital.
  • Resident Anesthesiologist: Director Kim Mi-reum monitors anesthesia and vital signs throughout the entire process to prevent anesthesia accidents.

After Care System

Operates systematic after-care programs such as swelling management lasers and scar management to increase recovery speed and result perfection after surgery.

TRUST

Reputation and Patient Reaction Analysis

The reputation analyzed by synthesizing data from various plastic surgery information platforms (Gangnam Unni, Sungyesa, etc.) and communities is as follows.

Positive Evaluations

  • Honest and Plain Consultation: Evaluations such as "no excessive recommendations," "clearly states what can't be done," and "explains only necessary parts concisely" are dominant regarding Director Park Sung-hoon. It is analyzed as a style that focuses on medical opinion rather than sales pitches.
  • Natural Results: Satisfaction is high among patients who prefer natural results harmonious with their own faces rather than flashy and obvious plastic surgery.
  • High Ratings: Maintains high ratings in the 9.3~9.8 range (out of 10) on major apps like Gangnam Unni, and accumulated data of over 1,700 reviews supports reliability.

Points to Consider (Negative/Neutral Opinions)

  • Preference Regarding Consultation Style: There are opinions that "he is not a warm style" and "may feel cold because he speaks fact-oriented." It may be more suitable for patients wanting clear diagnosis and solutions rather than those expecting empathy and comfort.
  • Waiting Time: Due to the nature of popular hospitals, there are mentions that waiting times for consultation or treatment may occur.

Overall Reputation

Classy Plastic Surgery is positioned as a "hospital faithful to basics and prioritizing safety." Director Park Sung-hoon's long career, the residence of an anesthesia specialist, and CCTV installation give patients high trust, and the role as the 'last hospital' is particularly emphasized to revision surgery patients.

Conclusion

Classy Plastic Surgery and Representative Director Park Sung-hoon appear to focus on the essence of medical care, which is skills and safety, rather than flashy marketing.

Expertise

Director Park Sung-hoon is recognized for expertise in eye and nose surgery fields, especially revision surgery, and maintains the latest knowledge through academic activities.

Reliability

Actively resolves patients' anxiety about ghost surgery or medical accidents by possessing the 'safety trio' of real-name surgery, CCTV, and resident anesthesia specialist.

Suitable Patient Group

  • Patients who want to be recommended only necessary surgeries without overtreatment.
  • Patients who want natural and harmonious results rather than flashiness.
  • Patients needing precise analysis and safe revision surgery due to failure of previous surgeries.

In conclusion, Classy Plastic Surgery is analyzed as a hospital that uses honest consultation and stable surgical results as its competitive edge among numerous plastic surgery clinics in Gangnam. If you visit with prior awareness of Director Park Sung-hoon's direct and clear style during consultation, you will be able to experience more satisfactory medical services.

Sources