Analysis Report

Celliday Clinic

Representative Director Lee Seong-won In-depth Analysis

#Customized Aesthetic #NonSurgical Lifting #ShadingDesign

Executive Summary

Institution

Celliday Clinic (셀리데이의원) is a dermatology and aesthetic clinic in Gangnam, Seoul, specializing in non-surgical anti-aging and contouring procedures.

Leadership

Co-led by Rep. Director Lee Seong-won, a Family Medicine & Obesity Specialist, and Director Kwon Jun-yeon.

Clinical Philosophy

Employs a "Customizing" & "Private" care model, rejecting "factory-type" approaches, with a focus on "Shading Design" for lifting & fillers.

Signature Procedures

Key treatments include Titanium/Onda Lifting, "Celli-line" fat-dissolving injection, and "Shading Design" Ulthera/Fillers.

Director Lee Seong-won

Academic & Professional Background

  • Family Medicine Specialist from Korea University Medical Center.

  • Certified Obesity Specialist (비만전문인정의).

  • Former Director at Baek Dermatology (Sinjung-dong) and Yonsei Goun Dermatology.

Professional Affiliations

  • Regular Member, Korean Society for Laser, Dermatology and Trichology (대한레이저피부모발학회).

  • Regular Member, Korean Academy of Obesity (대한비만학회).

  • Regular Member, Korean Academy of Aesthetic Plastic & Laser Surgery (대한미용성형레이저학회).

Media Presence & Public Engagement

Director Lee has established a public profile through media appearances, including on the JTBC program "Detective Agency that Saves My Body" (내몸을 살리는 흥신소). He provides medical advice on topics such as sleep health, toxin removal, and intravenous nutrient therapy, aligning with Celliday Clinic's holistic approach to beauty and health.

Clinic Information

Brand Identity & Philosophy

Celliday Clinic operates under the slogan "Cell Lifting Day," emphasizing rejuvenation and youthfulness. Its core philosophy rejects standardized, mass-production medical services in favor of a "Customizing" approach.

  • Specialist: Skilled medical staff provide optimal solutions based on sincerity and expertise.
  • Customizing: Personalized designs and treatments, avoiding "factory-type" uniform approaches.
  • Integrated Process: Systematic approach covering consultation, procedure, and responsible aftercare.

The clinic also emphasizes a "Premium Interior" and "Celliday Place," designed to provide a comfortable and private environment, distinguishing it from crowded, high-volume clinics.

Location & Operational Hours

Address

6th Floor, Sanggyeong Building, 120 Teheran-ro, Gangnam-gu, Seoul, South Korea

Approximately 2 minutes from Exit 1 of Gangnam Station.

Operational Hours

  • Weekdays: 10:30 AM – 8:00 PM
  • Saturdays & Public Holidays: 10:00 AM – 5:00 PM
  • Sundays: Closed
  • Lunch Break: 1:00 PM – 2:00 PM (Weekdays only)

Key Procedures

Signature Lifting Technologies

Titanium Lifting

Utilizes three simultaneous laser wavelengths (755nm, 810nm, 1064nm) for lifting, tightening, and brightening.

Onda Lifting

Employs microwave technology (Coolwaves™) for targeted fat reduction (submental, cheeks) and skin tightening.

Shading Design Ulthera (HIFU)

A specialized "HIFU Sculpture" technique designed based on facial shadows to tighten sagging areas while preserving volume.

Sofwave & Thermage

Advanced modalities for superficial ultrasound and monopolar RF, focusing on skin texture improvement and collagen regeneration.

Injectables & Contouring

Celli-line Injection

The clinic's signature fat-dissolving injection, designed to slim specific areas of the face and body.

Shading Design Filler

Fillers applied to areas like the front cheek, temples, and chin to correct facial shadows and restore volume.

Celli-Lip Package & Botox

A specialized lip filler program combined with corner-of-mouth Botox for desired lip shapes. Brands include Atiere, Amalian, Restylane, Belotero.

Skin Care & Boosters

Potenza

Micro-needle RF treatment highly effective for improving pores and acne scars.

Skin Boosters & Peeling

Offers popular skin boosters like Juvelook and Rejuran, alongside various peeling treatments such as Lala Peel and Aqua Peel.

Market Analysis & Reputation

Positive Factors

  • High Patient Satisfaction: Consistent ratings of 9.0 to 9.5 out of 10 on aesthetic medical platforms, with Dr. Lee Seong-won specifically rated 9.0.

  • Private & Detailed Care: Strong emphasis on personalized "Customizing" consultations and a comfortable "Premium Interior," moving away from "factory-type" clinics.

  • Unique Clinical Approach: Differentiated by the "Shading Design" concept for lifting and fillers, appealing to patients seeking bespoke results.

Considerations

  • Review Volume Variability: While satisfaction is high, the volume of public reviews varies across platforms, which might impact overall visibility or perception of scale.

  • Strategic Pricing Model: Utilizes event pricing for competitiveness, balancing premium service with accessible entry points. This strategy requires careful communication to maintain the clinic's high-end image.

Conclusion

Celliday Clinic, under the leadership of Representative Director Lee Seong-won, positions itself as a "Customizing Specialist" center in the competitive Gangnam aesthetic market. Dr. Lee's background in Family Medicine and Obesity, combined with his experience in dermatology, allows the clinic to offer a holistic range of services.

The clinic's strength lies in its rejection of the "factory" model, instead promising a "Private" experience with meticulous "Shading Design" analysis. For patients, Celliday represents a balance between the accessibility of Gangnam clinics and the detailed care of a boutique practice.

Personalized Care

Commitment to bespoke treatments tailored to individual patient needs.

Anti-Aging & Contouring Expertise

Specialization in advanced non-surgical procedures for facial and body aesthetics.

Premium Private Experience

A focus on comfort, privacy, and high-quality service in a boutique setting.