Analysis Report
Comprehensive Analysis of Representative Director Dr. Kim Jun-o
Selfi Plastic Surgery, established March 13, 2023, is a specialized aesthetic medical institution located in Busan's competitive Seomyeon medical district.
Co-led by board-certified plastic surgeons Dr. Kim Jun-o and Dr. Kim Woo-jung, both with extensive backgrounds from university hospitals and major clinics.
Specializes in rhinoplasty, blepharoplasty (including "two-line picking"), anti-aging lifts (Deep Mini Lift), and proprietary petit procedures like Selfi Contour Injection.
High patient satisfaction on major platforms (Gangnam Unni, Sungyesa) for detailed counseling and staff friendliness, with some feedback on waiting times.
Selfi Plastic Surgery (Korean: 셀피성형외과의원) officially opened on March 13, 2023. It is strategically located in Seomyeon, Busan's commercial and medical hub, on the 8th floor of the Sunsaeng Building, 700 Jungang-daero, Busanjin-gu, within the renowned "Medical Street."
Operating under the slogan "Finding My True Beauty, SELF + I," the clinic focuses on photogenic results aligned with modern social media standards while maintaining medical integrity. It emphasizes a "Responsible Plastic Surgery System," ensuring representative directors personally handle the entire patient journey from consultation to post-operative care, moving away from "factory-style" operations.
Dr. Kim Jun-o (Korean: 김준오) is a board-certified specialist in plastic surgery and a Representative Director of Selfi Plastic Surgery.
The clinic is jointly operated with **Dr. Kim Woo-jung**, another board-certified plastic surgeon with experience from Daegu Catholic University Hospital and Brown Plastic Surgery, and international training in Taiwan. This partnership allows for a broader range of procedures and shared surgical expertise.
Selfi Plastic Surgery maintains an active YouTube channel, "WooJungJuno's Selfi TV," which features educational content where both directors explain surgical techniques using anatomical models, discuss side effects, and answer patient questions. This strategy builds trust and showcases their expertise, including content specifically for foreign patients.
It is crucial to distinguish Dr. Kim Jun-o of Selfi Plastic Surgery from the "Dr. Kim" (likely Dr. Kim Ji-hoon) who went viral on TikTok for facelifts resulting in an "uncanny valley" appearance. Dr. Kim Jun-o's emphasis is on natural results, contrasting sharply with the aesthetic of the viral TikTok doctor.
Selfi Plastic Surgery, established in March 2023 in Busan's Seomyeon district, has rapidly positioned itself as a modern, safety-conscious aesthetic clinic. Representative Director Dr. Kim Jun-o brings a solid foundation of academic training and clinical experience from major regional hospitals. The clinic distinguishes itself through a "Responsible Plastic Surgery" system, a focus on natural results in rhinoplasty and blepharoplasty, and active digital engagement through YouTube.
While the clinic faces typical industry challenges such as managing patient wait times, the overall reputation across major review platforms is positive, characterized by high ratings for professional conduct and surgical outcomes. Potential patients and researchers should be careful to distinguish Dr. Kim Jun-o from other viral figures with the same surname to ensure accurate attribution of surgical philosophy and results.